Add Call Tracking Data to Client Reports / Dashboards

Now that you have set up your NinjaTrack call tracking solution and a few weeks have passed to collect data from your ad campaigns, you may be ready to start reporting on that data to help inform your advertising decisions about how to optimize your ad campaigns. The following article will guide you through general steps on how to add that data to your client reports.

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Add Call Tracking Data to a Widget

1. Access the Ninjacat Template Builder

2. Add a data widget to your template

3. In the widget settings, select "Call Tracking"

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All NinjaTrack phone call data and 3rd party call tracking phone call data (excluding WhatConverts, Telmetrics, and Google Ads) will show up under this data source.

4. Select the desired Dimensions and Metrics to display the required data

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For bringing in phone call data from Google Ads specifically, add the google ads data source, then select any combination of the following dimensions and metrics:
Dimensions: Call Start Time, Call End Time, Call Status, Call Type, Caller Area Code, Caller Country Code
Metrics: Calls, Call Duration (seconds)

List of supported dimensions and metrics

The following dimensions and metrics are supported by the NinjaTrack call tracking solution

Dimensions

Metrics

Account
Call Duration (Minutes)
Call Duration (Seconds)
Call ID
Caller Name
Caller Number
Campaign Group
Campaign Name
City
Currency
Data Source
Date
Date / Time
Day of Month
Day of Week
Display Name
External ID
Hour of Day
Key Press
Keywords
Listen
Month of Year
Network
Notes
Quarter
Source
Source Type
State/Province/Region
Status - "completed", "busy", "no-answer", "failed"
Tags
Tracking Number
Week of Year
Year
Zip/Postal Code

Calls
Conversion Rate
Conversions
Cost
Duration
Local Calls
Local Conversions
Missed Call %
Missed Calls
Organic Calls
Organic Conversions
PPC Calls
PPC Conversions
Rating
Star Rating

Updated 28 days ago