Setup Multiple Advertisers Sending Callers to a Single Phone Number
You may have the marketing of multiple advertisers set to send potential callers
to the same number display website. Attributing the call data to each advertiser's
different NinjaCat Account requires a specific setup. This article explains how
to; locate the account ID of the accounts you want to display numbers for on
the same site, how to build a DNI(Dynamic Number Insertion) script that incorporates
all the accounts, and how to use UTM parameters to filter between accounts to
avoid data cross-over.
Create Multiple Account Script
1. Purchase a NinjaTrack Number Purchase a NinjaTrack Number for each of the desired accounts
2. Go to the Setup Settings
3. Click on "NinjaTrack" in the Setup sub-navigation
4. Click on the "Dynamic Number Scripts" button under the NinjaTrack title block
5. Select the desired account from the drop-down menu to select the first account
6. Click on the empty space in the field next to the selected account name, then click on the name of the next desired account to select subsequent accounts to add to the same script
7. Click the Copy To Clipboard" button to copy the script
The resulting script will follow this pattern:
In the above example of the DNI(Dynamic Number Insertion) script above the location of the Account ID number is signified by the text, "AccountIDNumber"
8. Paste the copied DNI(Dynamic Number Insertion) script into the HTML code of the web page that you are using to display the phone numbers of multiple advertisers
Create a UTM Parameter Account Filter
1. Add a distinct UTM tag to the URL of the digital marketing for each advertiser that leads to the phone number display website, the "source" of the potential trackable phone call
2. Access the Tracking Number Settings Access the Tracking Number Settings
3. In the "Tracking Sources" tab, under "Tracking Sources" assign the desired source details accordingly
The links contained in your web-based advertising which leads viewers to the phone number displaying the landing page must contain UTM parameters. The next instruction step only works if each advertiser-specific ad contains its own distinct UTM parameter.
4. Under "URL Parameter Filters" enter the corresponding UTM parameter that will link this specific account's tracking number to the ad that focuses on its particular advertiser
Under "Tracking Sources" if "Custom Parameters" is selected from the drop-down menu under "Select Tracking Source" all calls to that phone number will be attributed to these hard-coded values regardless of the source, campaign, or medium that may have been detected by our website script for the most recent visitor from that tracking source.
Updated 29 days ago