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Bing Ads Fields

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Dimensions (107)

Account

NinjaCat System ID: bing_ads:DIM_ACCOUNT
Data Type: text
Aggregates To: DIM_ACCOUNT

Account Id

API Name: AccountId
NinjaCat System ID: bing_ads:DIM_AccountId
Data Type: text

Account Name

API Name: AccountName
NinjaCat System ID: bing_ads:DIM_AccountName
Data Type: text

Account Number

API Name: AccountNumber
NinjaCat System ID: bing_ads:DIM_AccountNumber
Data Type: text

Account Status

API Name: AccountStatus
NinjaCat System ID: bing_ads:DIM_AccountStatus
Data Type: text

Ad

NinjaCat System ID: bing_ads:DIM_Ad
Data Type: text
Display As: bing_ad

Ad Description

API Name: AdDescription
NinjaCat System ID: bing_ads:DIM_AdDescription
Data Type: text

Ad Distribution

API Name: AdDistribution
NinjaCat System ID: bing_ads:DIM_AdDistribution
Data Type: text

Ad Extension Id

API Name: AdExtensionId
NinjaCat System ID: bing_ads:DIM_AdExtensionId
Data Type: text

Ad Extension Property Value

API Name: AdExtensionPropertyValue
NinjaCat System ID: bing_ads:DIM_AdExtensionPropertyValue
Data Type: text

Ad Extension Type

API Name: AdExtensionType
NinjaCat System ID: bing_ads:DIM_AdExtensionType
Data Type: text

Ad Extension Type Id

API Name: AdExtensionTypeId
NinjaCat System ID: bing_ads:DIM_AdExtensionTypeId
Data Type: text

Ad Extension Version

API Name: AdExtensionVersion
NinjaCat System ID: bing_ads:DIM_AdExtensionVersion
Data Type: text

Ad Group Criterion Id

API Name: AdGroupCriterionId
NinjaCat System ID: bing_ads:DIM_AdGroupCriterionId
Data Type: text

Ad Group Id

API Name: AdGroupId
NinjaCat System ID: bing_ads:DIM_AdGroupId
Data Type: text

Ad Group Labels

API Name: AdGroupLabels
NinjaCat System ID: bing_ads:DIM_AdGroupLabels
Data Type: text

Ad Group Name

API Name: AdGroupName
NinjaCat System ID: bing_ads:DIM_AdGroupName
Data Type: text
Aggregates To: DIM_AD_GROUP_NAME

Ad Group Status

API Name: AdGroupStatus
NinjaCat System ID: bing_ads:DIM_AdGroupStatus
Data Type: text

Ad Id

API Name: AdId
NinjaCat System ID: bing_ads:DIM_AdId
Data Type: text

Ad Labels

API Name: AdLabels
NinjaCat System ID: bing_ads:DIM_AdLabels
Data Type: text

Ad Name

API Name: AdTitle
NinjaCat System ID: bing_ads:DIM_AdTitle
Data Type: text
Aggregates To: DIM_AD_NAME

Ad Type

API Name: AdType
NinjaCat System ID: bing_ads:DIM_AdType
Data Type: text

AreaCode

API Name: AreaCode
NinjaCat System ID: bing_ads:DIM_AreaCode
Data Type: text

Audience

API Name: AudienceName
NinjaCat System ID: bing_ads:DIM_AudienceName
Data Type: text

Audience Type

API Name: AudienceType
NinjaCat System ID: bing_ads:DIM_AudienceType
Data Type: text

Business Category Id

API Name: BusinessCategoryId
NinjaCat System ID: bing_ads:DIM_BusinessCategoryId
Data Type: text

Business Category Name

API Name: BusinessCategoryName
NinjaCat System ID: bing_ads:DIM_BusinessCategoryName
Data Type: text

Business Listing Id

API Name: BusinessListingId
NinjaCat System ID: bing_ads:DIM_BusinessListingId
Data Type: text

Business Listing Name

API Name: BusinessListingName
NinjaCat System ID: bing_ads:DIM_BusinessListingName
Data Type: text

Call Status

Deprecated: 2024-11-07T01:28:37.866Z
API Name: CallStatus
NinjaCat System ID: bing_ads:DIM_CallStatus
Data Type: text

Call Type Name

Deprecated: 2024-11-07T01:28:37.866Z
API Name: CallTypeName
NinjaCat System ID: bing_ads:DIM_CallTypeName
Data Type: text

Campaign Group

NinjaCat System ID: bing_ads:DIM_CampaignGroup
Data Type: text
Aggregates To: DIM_CAMPAIGN_GROUPS

Campaign Id

API Name: CampaignId
NinjaCat System ID: bing_ads:DIM_CampaignId
Data Type: text

Campaign Labels

API Name: CampaignLabels
NinjaCat System ID: bing_ads:DIM_CampaignLabels
Data Type: text

Campaign Name

API Name: CampaignName
NinjaCat System ID: bing_ads:DIM_CampaignName
Data Type: text
Aggregates To: DIM_CAMPAIGN_NAME

Campaign Status

API Name: CampaignStatus
NinjaCat System ID: bing_ads:DIM_CampaignStatus
Data Type: text

Campaign Type

API Name: CampaignType
NinjaCat System ID: bing_ads:DIM_CampaignType
Data Type: text

Channel

API Name: Channel
NinjaCat System ID: bing_ads:DIM_Channel
Data Type: text

City

API Name: City
NinjaCat System ID: bing_ads:DIM_City
Data Type: text
Aggregates To: DIM_CITY

Click Type

API Name: ClickType
NinjaCat System ID: bing_ads:DIM_ClickType
Data Type: text

Component Destination URL

API Name: ComponentDestinationURL
NinjaCat System ID: bing_ads:DIM_ComponentDestinationURL
Data Type: text
Display As: url

Component Title

API Name: ComponentTitle
NinjaCat System ID: bing_ads:DIM_ComponentTitle
Data Type: text

Component Type

API Name: ComponentType
NinjaCat System ID: bing_ads:DIM_ComponentType
Data Type: text

Conversion Goal

API Name: Goal
NinjaCat System ID: bing_ads:DIM_ConversionGoal
Data Type: text

Conversion Goal Type

API Name: GoalType
NinjaCat System ID: bing_ads:DIM_ConversionGoalType
Data Type: text

Country

API Name: Country
NinjaCat System ID: bing_ads:DIM_Country
Data Type: text
Display As: country
Aggregates To: DIM_COUNTRIES

Currency

NinjaCat System ID: bing_ads:DIM_CURRENCY
Data Type: text
Aggregates To: DIM_CURRENCY

Currency Code

API Name: CurrencyCode
NinjaCat System ID: bing_ads:DIM_CurrencyCode
Data Type: text

Data Source

NinjaCat System ID: bing_ads:DIM_DATA_SOURCE
Data Type: text
Aggregates To: DIM_DATA_SOURCE

Date

API Name: TimePeriod
NinjaCat System ID: bing_ads:DIM_TimePeriod
Data Type: date
Aggregates To: DIM_DATE

Day of Month

NinjaCat System ID: bing_ads:DIM_DayOfMonth
Data Type: integer
Aggregates To: DIM_DAY_OF_MONTH

Day of Week

NinjaCat System ID: bing_ads:DIM_DayOfWeek
Data Type: text
Display As: day_of_week
Aggregates To: DIM_DAY_OF_WEEK

Delivered Match Type

API Name: DeliveredMatchType
NinjaCat System ID: bing_ads:DIM_DeliveredMatchType
Data Type: text

Destination Url

API Name: DestinationUrl
NinjaCat System ID: bing_ads:DIM_DestinationUrl
Data Type: text
Display As: url

Device OS

API Name: DeviceOS
NinjaCat System ID: bing_ads:DIM_DeviceOS
Data Type: text

Device Type

API Name: DeviceType
NinjaCat System ID: bing_ads:DIM_DeviceType
Data Type: text
Aggregates To: DIM_DEVICE_TYPE

Display Url

API Name: DisplayUrl
NinjaCat System ID: bing_ads:DIM_DisplayUrl
Data Type: text
Display As: url

End Time

API Name: EndTime
NinjaCat System ID: bing_ads:DIM_EndTime
Data Type: text

External Id

NinjaCat System ID: bing_ads:DIM_EXTERNAL_ID
Data Type: text
Aggregates To: DIM_EXTERNAL_ID

Final URL

API Name: FinalUrl
NinjaCat System ID: bing_ads:DIM_FinalURL
Data Type: text
Display As: url

Goal

API Name: Goal
NinjaCat System ID: bing_ads:DIM_Goal
Data Type: text

Goal ID

API Name: GoalId
NinjaCat System ID: bing_ads:DIM_GoalId
Data Type: text

Goal Type

API Name: GoalType
NinjaCat System ID: bing_ads:DIM_GoalType
Data Type: text

Hour of Day

API Name: HourOfDay
NinjaCat System ID: bing_ads:DIM_HourOfDay
Data Type: integer
Aggregates To: DIM_HOUR_OF_DAY

Keyword Id

API Name: KeywordId
NinjaCat System ID: bing_ads:DIM_KeywordId
Data Type: text

Keyword Labels

API Name: KeywordLabels
NinjaCat System ID: bing_ads:DIM_KeywordLabels
Data Type: text

Keyword Match Type Id

API Name: KeywordMatchTypeId
NinjaCat System ID: bing_ads:DIM_KeywordMatchTypeId
Data Type: text

Keywords

API Name: Keyword
NinjaCat System ID: bing_ads:DIM_Keyword
Data Type: text
Aggregates To: DIM_KEYWORDS

Keyword Status

API Name: KeywordStatus
NinjaCat System ID: bing_ads:DIM_KeywordStatus
Data Type: text

Language

API Name: Language
NinjaCat System ID: bing_ads:DIM_Language
Data Type: text

Location Type

API Name: LocationType
NinjaCat System ID: bing_ads:DIM_LocationType
Data Type: text

Match Type

API Name: BidMatchType
NinjaCat System ID: bing_ads:DIM_BidMatchType
Data Type: text

Metro Area

API Name: MetroArea
NinjaCat System ID: bing_ads:DIM_MetroArea
Data Type: text

Month of Year

NinjaCat System ID: bing_ads:DIM_MonthOfYear
Data Type: text
Display As: date_month_of_year
Aggregates To: DIM_MONTH_OF_YEAR

Most Specific Location

API Name: MostSpecificLocation
NinjaCat System ID: bing_ads:DIM_MostSpecificLocation
Data Type: text

Network

API Name: Network
NinjaCat System ID: bing_ads:DIM_Network
Data Type: text
Display As: title_case
Aggregates To: DIM_NETWORK

Param1

API Name: Param 1
NinjaCat System ID: bing_ads:DIM_Param1
Data Type: text

Param2

API Name: Param 2
NinjaCat System ID: bing_ads:DIM_Param2
Data Type: text

Param3

API Name: Param 3
NinjaCat System ID: bing_ads:DIM_Param3
Data Type: text

Pricing Model

API Name: PricingModel
NinjaCat System ID: bing_ads:DIM_PricingModel
Data Type: text

Proximity Target Location

API Name: ProximityTargetLocation
NinjaCat System ID: bing_ads:DIM_ProximityTargetLocation
Data Type: text

Publisher Url

API Name: PublisherUrl
NinjaCat System ID: bing_ads:DIM_PublisherUrl
Data Type: text
Display As: url

Quarter

NinjaCat System ID: bing_ads:DIM_Quarter
Data Type: text
Display As: quarter
Aggregates To: DIM_QUARTER

Query Intent City

API Name: QueryIntentCity
NinjaCat System ID: bing_ads:DIM_QueryIntentCity
Data Type: text

Query Intent Country

API Name: QueryIntentCountry
NinjaCat System ID: bing_ads:DIM_QueryIntentCountry
Data Type: text

Query Intent DMA

API Name: QueryIntentDMA
NinjaCat System ID: bing_ads:DIM_QueryIntentDMA
Data Type: text

Query Intent State

API Name: QueryIntentState
NinjaCat System ID: bing_ads:DIM_QueryIntentState
Data Type: text

Radius

API Name: Radius
NinjaCat System ID: bing_ads:DIM_Radius
Data Type: text

Rich Ad SubType

API Name: RichAdSubType
NinjaCat System ID: bing_ads:DIM_RichAdSubType
Data Type: text

Row

NinjaCat System ID: bing_ads:DIM_ROW
Data Type: text
Aggregates To: DIM_ROW

Search Query

API Name: SearchQuery
NinjaCat System ID: bing_ads:DIM_SearchQuery
Data Type: text

Site

API Name: Site
NinjaCat System ID: bing_ads:DIM_Site
Data Type: text

Site Id

API Name: SiteId
NinjaCat System ID: bing_ads:DIM_SiteId
Data Type: text

Source

API Name: Source
NinjaCat System ID: bing_ads:DIM_Source
Data Type: text

Start Time

API Name: StartTime
NinjaCat System ID: bing_ads:DIM_StartTime
Data Type: text

State

API Name: State
NinjaCat System ID: bing_ads:DIM_State
Data Type: text
Aggregates To: DIM_STATE_PROVINCE

Status

API Name: Status
NinjaCat System ID: bing_ads:DIM_Status
Data Type: text

System Account ID

NinjaCat System ID: bing_ads:DIM_ACCOUNT_ID
Data Type: text
Aggregates To: DIM_ACCOUNT_ID

Tactic

API Name: Tactic
NinjaCat System ID: bing_ads:DIM_Tactic
Data Type: text

Third Party Ad Group

API Name: ThirdPartyAdGroup
NinjaCat System ID: bing_ads:DIM_ThirdPartyAdGroup
Data Type: text

Third Party Campaign

API Name: ThirdPartyCampaign
NinjaCat System ID: bing_ads:DIM_ThirdPartyCampaign
Data Type: text

Third Party Term

API Name: ThirdPartyTerm
NinjaCat System ID: bing_ads:DIM_ThirdPartyTerm
Data Type: text

Title Part1

API Name: TitlePart1
NinjaCat System ID: bing_ads:DIM_TitlePart1
Data Type: text

Title Part2

API Name: TitlePart2
NinjaCat System ID: bing_ads:DIM_TitlePart2
Data Type: text

Top Vs Other

API Name: TopVsOther
NinjaCat System ID: bing_ads:DIM_TopVsOther
Data Type: text

Week of Year

NinjaCat System ID: bing_ads:DIM_WeekOfYear
Data Type: text
Aggregates To: DIM_WEEK_OF_YEAR_SUNDAY

Year

NinjaCat System ID: bing_ads:DIM_Year
Data Type: text
Aggregates To: DIM_YEAR

Metrics (82)

Absolute Top Impression Rate %

API Name: AbsoluteTopImpressionRatePercent
NinjaCat System ID: bing_ads:MET_AbsoluteTopImpressionRatePercent
Data Type: decimal
Is Unique: True
Display As: percent

Absolute Top Impression Share %

API Name: AbsoluteTopImpressionSharePercent
NinjaCat System ID: bing_ads:MET_AbsoluteTopImpressionSharePercent
Data Type: decimal
Is Unique: True
Display As: percent

Absolute Top Impression Share Lost To Budget %

API Name: AbsoluteTopImpressionShareLostToBudgetPercent
NinjaCat System ID: bing_ads:MET_AbsoluteTopImpressionShareLostToBudgetPercent
Data Type: decimal
Is Unique: True
Display As: percent

Absolute Top Impression Share Lost To Rank %

API Name: AbsoluteTopImpressionShareLostToRankPercent
NinjaCat System ID: bing_ads:MET_AbsoluteTopImpressionShareLostToRankPercent
Data Type: decimal
Is Unique: True
Display As: percent

All Conversions Qualified

API Name: AllConversionsQualified
NinjaCat System ID: bing_ads:MET_AllConversionsQualified
Data Type: integer

All Revenue

API Name: AllRevenue
NinjaCat System ID: bing_ads:MET_AllRevenue
Data Type: integer

Assists

API Name: Assists
NinjaCat System ID: bing_ads:MET_Assists
Data Type: integer

Average Cpp

Deprecated: 2024-11-07T01:28:37.866Z
API Name: AverageCpp
NinjaCat System ID: bing_ads:MET_AverageCpp
Data Type: decimal
Display As: currency

Avg. Position

API Name: AveragePosition
NinjaCat System ID: bing_ads:MET_AveragePosition
Data Type: decimal
Display As: float

Click Calls

Deprecated: 2024-11-07T01:28:37.866Z
API Name: ClickCalls
NinjaCat System ID: bing_ads:MET_ClickCalls
Data Type: integer

Clicks

API Name: Clicks
NinjaCat System ID: bing_ads:MET_Clicks
Data Type: integer
Aggregates To: MET_CLICKS

Click Share %

API Name: ClickSharePercent
NinjaCat System ID: bing_ads:MET_ClickSharePercent
Data Type: decimal
Display As: percent

Click Type (now a dimension)

Deprecated: 2024-11-07T01:28:37.866Z
NinjaCat System ID: bing_ads:MET_ClickType
Data Type: integer

Component Clicks

API Name: ComponentClicks
NinjaCat System ID: bing_ads:MET_ComponentClicks
Data Type: integer

Component CTR

API Name: Component CTR
NinjaCat System ID: bing_ads:MET_ComponentCTR
Data Type: decimal
Display As: percent

Component NonBillable Clicks

API Name: ComponentNonBillableClicks
NinjaCat System ID: bing_ads:MET_ComponentNonBillableClicks
Data Type: integer

Component Total Clicks

API Name: ComponentTotalClicks
NinjaCat System ID: bing_ads:MET_ComponentTotalClicks
Data Type: integer

Conversions

API Name: Conversions
NinjaCat System ID: bing_ads:MET_Conversions
Data Type: integer
Aggregates To: MET_CONVERSIONS

Conv. Rate

Deprecated: 2024-11-07T01:28:37.866Z
NinjaCat System ID: bing_ads:MET_ConversionsRate
Data Type: decimal
Display As: percent
Formula: (bing_ads:MET_Conversions / bing_ads:MET_Clicks)

Conv. Rate

NinjaCat System ID: bing_ads:MET_ConversionRate
Data Type: decimal
Display As: percent
Aggregates To: MET_CONVERSION_RATE
Formula: (bing_ads:MET_Conversions / bing_ads:MET_ActionLeadingToConv)

Cost

API Name: Spend
NinjaCat System ID: bing_ads:MET_Spend
Data Type: decimal
Display As: currency
Aggregates To: MET_COST

Cost / Conv.

NinjaCat System ID: bing_ads:MET_CostPerConversion
Data Type: decimal
Display As: currency
Aggregates To: MET_CPA
Formula: (bing_ads:MET_Spend / bing_ads:MET_Conversions)

Cost Per Assist

NinjaCat System ID: bing_ads:MET_CostPerAssist
Data Type: decimal
Display As: currency
Formula: (bing_ads:MET_Spend / bing_ads:MET_Assists)

Count (Unique Dimensions)

NinjaCat System ID: bing_ads:MET_COUNT_NC
Data Type: integer
Aggregates To: MET_COUNT_NC

CPC

NinjaCat System ID: bing_ads:MET_AverageCpc
Data Type: decimal
Display As: currency
Aggregates To: MET_CPC
Formula: (bing_ads:MET_Spend / bing_ads:MET_Clicks)

CPM

NinjaCat System ID: bing_ads:MET_AverageCpm
Data Type: decimal
Display As: currency
Aggregates To: MET_CPM
Formula: (1000 * bing_ads:MET_Spend / bing_ads:MET_Impressions)

CTR

NinjaCat System ID: bing_ads:MET_Ctr
Data Type: decimal
Display As: percent
Aggregates To: MET_CTR
Formula: (bing_ads:MET_Clicks / bing_ads:MET_Impressions)

Daily Spend

API Name: DailySpend
NinjaCat System ID: bing_ads:MET_DailySpend
Data Type: text

Duration

API Name: Duration
NinjaCat System ID: bing_ads:MET_Duration
Data Type: text
Display As: time

Eligible Impressions (Estimated)

NinjaCat System ID: bing_ads:MET_EligibleImpressions
Data Type: integer
Formula: bing_ads:MET_Impressions / (bing_ads:MET_ImpressionSharePercentHidden / 100)

Extended Cost

API Name: ExtendedCost
NinjaCat System ID: bing_ads:MET_ExtendedCost
Data Type: decimal
Display As: currency

Funnel Conversion Rate

NinjaCat System ID: bing_ads:MET_FunnelConversionRate
Data Type: decimal
Display As: percent
Formula: (bing_ads:MET_Conversions / bing_ads:MET_Step1Count)

Historical Quality Score

API Name: HistoricalQualityScore
NinjaCat System ID: bing_ads:MET_HistoricQualityScore
Data Type: decimal
Display As: float

Historic Keyword Relevance

API Name: HistoricKeywordRelevance
NinjaCat System ID: bing_ads:MET_HistoricKeywordRelevance
Data Type: decimal
Display As: float

Historic Landing Page Relevance

API Name: HistoricLandingPageRelevance
NinjaCat System ID: bing_ads:MET_HistoricLandingPageRelevance
Data Type: decimal
Display As: float

Historic Landing Page User Experience

API Name: HistoricalLandingPageExperience
NinjaCat System ID: bing_ads:MET_HistoricLandingPageUserExperience
Data Type: decimal
Display As: float

Impression Lost To Bid %

Deprecated: 2024-11-07T01:28:37.866Z
API Name: ImpressionLostToBidPercent
NinjaCat System ID: bing_ads:MET_ImpressionLostToBidPercent
Data Type: decimal
Display As: percent

Impression Lost To Budget %

API Name: ImpressionLostToBudgetPercent
NinjaCat System ID: bing_ads:MET_ImpressionLostToBudgetPercent
Data Type: decimal
Display As: percent

Impression Lost To Budget % (unique)

API Name: ImpressionLostToBudgetPercent
NinjaCat System ID: bing_ads:MET_ImpressionLostToBudgetPercentUnique
Data Type: decimal
Is Unique: True
Display As: percent

Impression Lost To Keyword Relevance %

API Name: ImpressionLostToKeywordRelevancePercent
NinjaCat System ID: bing_ads:MET_ImpressionLostToKeywordRelevancePercent
Data Type: decimal
Display As: percent

Impression Lost To Landing Page Relevance %

API Name: ImpressionLostToLandingPageRelevancePercent
NinjaCat System ID: bing_ads:MET_ImpressionLostToLandingPageRelevancePercent
Data Type: decimal
Display As: percent

Impression Lost To Rank %

Deprecated: 2024-11-07T01:28:37.866Z
API Name: ImpressionLostToRankPercent
NinjaCat System ID: bing_ads:MET_ImpressionLostToRankPercent
Data Type: decimal
Display As: percent

Impression Lost To Rank Aggregate %

API Name: ImpressionLostToRankAggPercent
NinjaCat System ID: bing_ads:MET_ImpressionLostToRankAggPercent
Data Type: decimal
Display As: percent

Impression Lost To Relevance %

Deprecated: 2024-11-07T01:28:37.866Z
API Name: ImpressionLostToRelevancePercent
NinjaCat System ID: bing_ads:MET_ImpressionLostToRelevancePercent
Data Type: decimal
Display As: percent

Impressions

API Name: Impressions
NinjaCat System ID: bing_ads:MET_Impressions
Data Type: integer
Aggregates To: MET_IMPRESSIONS

Impression Share Percent

NinjaCat System ID: bing_ads:MET_ImpressionSharePercentWeighted
Data Type: decimal
Display As: percent
Formula: bing_ads:MET_Impressions / bing_ads:MET_EligibleImpressions

Impression Share Percent (unique)

API Name: ImpressionSharePercent
NinjaCat System ID: bing_ads:MET_ImpressionSharePercent
Data Type: decimal
Is Unique: True
Display As: percent

Keyword Relevance

API Name: KeywordRelevance
NinjaCat System ID: bing_ads:MET_KeywordRelevance
Data Type: decimal
Display As: float

Low Quality Clicks

API Name: LowQualityClicks
NinjaCat System ID: bing_ads:MET_LowQualityClicks
Data Type: integer

Low Quality Clicks %

NinjaCat System ID: bing_ads:MET_LowQualityClicksPercent
Data Type: decimal
Display As: percent
Formula: (bing_ads:MET_LowQualityClicks / bing_ads:MET_Clicks)

Low Quality Conversion Rate

NinjaCat System ID: bing_ads:MET_LowQualityConversionRate
Data Type: decimal
Display As: percent
Formula: ( bing_ads:MET_LowQualityConversions / bing_ads:MET_LowQualityClicks)

Low Quality Conversions

API Name: LowQualityConversionsQualified
NinjaCat System ID: bing_ads:MET_LowQualityConversions
Data Type: integer

Low Quality Impressions

API Name: LowQualityImpressions
NinjaCat System ID: bing_ads:MET_LowQualityImpressions
Data Type: integer

Low Quality Impressions %

NinjaCat System ID: bing_ads:MET_LowQualityImpressionsPercent
Data Type: decimal
Display As: percent
Formula: ( bing_ads:MET_LowQualityImpressions / bing_ads:MET_Impressions)

Manual Calls

Deprecated: 2024-11-07T01:28:37.866Z
API Name: ManualCalls
NinjaCat System ID: bing_ads:MET_ManualCalls
Data Type: integer

Monthly Budget

API Name: MonthlyBudget
NinjaCat System ID: bing_ads:MET_MonthlyBudget
Data Type: text

Month to Date Spend

API Name: MonthToDateSpend
NinjaCat System ID: bing_ads:MET_MonthToDateSpend
Data Type: text

Phone Calls

API Name: PhoneCalls
NinjaCat System ID: bing_ads:MET_PhoneCalls
Data Type: integer

Phone Impressions

API Name: PhoneImpressions
NinjaCat System ID: bing_ads:MET_PhoneImpressions
Data Type: integer

Phone Spend

API Name: PhoneSpend
NinjaCat System ID: bing_ads:MET_PhoneSpend
Data Type: decimal
Display As: currency

Ptr

NinjaCat System ID: bing_ads:MET_Ptr
Data Type: decimal
Display As: percent
Formula: ( bing_ads:MET_PhoneCalls / bing_ads:MET_PhoneImpressions)

Quality Impact

API Name: QualityImpact
NinjaCat System ID: bing_ads:MET_QualityImpact
Data Type: integer

Quality Score

API Name: QualityScore
NinjaCat System ID: bing_ads:MET_QualityScore
Data Type: integer

Revenue

API Name: Revenue
NinjaCat System ID: bing_ads:MET_Revenue
Data Type: decimal
Display As: currency

Revenue/Assist

API Name: RevenuePerAssist
NinjaCat System ID: bing_ads:MET_RevenuePerAssist
Data Type: decimal
Display As: currency

Revenue/Conv.

API Name: RevenuePerConversion
NinjaCat System ID: bing_ads:MET_RevenuePerConversion
Data Type: decimal
Display As: currency
Formula: (bing_ads:MET_Revenue / bing_ads:MET_Conversions)

ROAS

NinjaCat System ID: bing_ads:MET_ReturnOnAdSpend
Data Type: decimal
Display As: currency
Formula: (bing_ads:MET_Revenue / bing_ads:MET_Spend)

Step 1 Count

API Name: Step1Count
NinjaCat System ID: bing_ads:MET_Step1Count
Data Type: integer

Step 2 Count

API Name: Step2Count
NinjaCat System ID: bing_ads:MET_Step2Count
Data Type: integer

Step 3 Count

API Name: Step3Count
NinjaCat System ID: bing_ads:MET_Step3Count
Data Type: integer

Step 4 Count

API Name: Step4Count
NinjaCat System ID: bing_ads:MET_Step4Count
Data Type: integer

Step 5 Count

API Name: Step5Count
NinjaCat System ID: bing_ads:MET_Step5Count
Data Type: integer

Top Impression Rate %

API Name: TopImpressionRatePercent
NinjaCat System ID: bing_ads:MET_TopImpressionRatePercent
Data Type: decimal
Display As: percent

Top Impression Share %

API Name: TopImpressionSharePercent
NinjaCat System ID: bing_ads:MET_TopImpressionSharePercent
Data Type: decimal
Display As: percent

Top Impression Share Lost To Budget %

API Name: TopImpressionShareLostToBudgetPercent
NinjaCat System ID: bing_ads:MET_TopImpressionShareLostToBudgetPercent
Data Type: decimal
Is Unique: True
Display As: percent

Top Impression Share Lost To Rank %

API Name: TopImpressionShareLostToRankPercent
NinjaCat System ID: bing_ads:MET_TopImpressionShareLostToRankPercent
Data Type: decimal
Is Unique: True
Display As: percent

Total Clicks

API Name: TotalClicks
NinjaCat System ID: bing_ads:MET_TotalClicks
Data Type: integer

Total Cost Phone And Clicks

API Name: TotalCostPhoneAndClicks
NinjaCat System ID: bing_ads:MET_TotalCostPhoneAndClicks
Data Type: decimal
Display As: currency

View-through Conversion Qualified

API Name: ViewThroughConversionsQualified
NinjaCat System ID: bing_ads:MET_ViewThroughConversionsQualified
Data Type: integer

View-through Conversions

API Name: ViewThroughConversions
NinjaCat System ID: bing_ads:MET_ViewThroughConversions
Data Type: integer

View-through Rate

API Name: ViewThroughRate
NinjaCat System ID: bing_ads:MET_ViewThroughRate
Data Type: decimal

View-through Revenue

API Name: ViewThroughRevenue
NinjaCat System ID: bing_ads:MET_ViewThroughRevenue
Data Type: integer

Updated about 1 month ago

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