Call Tracking Fields

Dimensions (43)

Account

NinjaCat System ID: call_tracking:DIM_ACCOUNT
Data Type: text
Aggregates To: DIM_ACCOUNT

Call Duration (Minutes)

API Name: duration_mins
NinjaCat System ID: call_tracking:DIM_DURATION_MINS
Data Type: text

Call Duration (Seconds)

API Name: duration_seconds
NinjaCat System ID: call_tracking:DIM_DURATION_SECONDS
Data Type: integer

Caller Name

API Name: name
NinjaCat System ID: call_tracking:DIM_NAME
Data Type: text
Aggregates To: DIM_CALLER_NAME

Caller Number

API Name: number
NinjaCat System ID: call_tracking:DIM_NUMBER
Data Type: text
Display As: phone_number
Aggregates To: DIM_CALLER_NUMBER

Call Id

API Name: CallID
NinjaCat System ID: call_tracking:DIM_CALL_ID
Data Type: text

Call Status

API Name: status
NinjaCat System ID: call_tracking:DIM_STATUS
Data Type: text
Aggregates To: DIM_CALL_STATUS

Campaign

API Name: campaign
NinjaCat System ID: call_tracking:DIM_CAMPAIGN
Data Type: text
Aggregates To: DIM_CAMPAIGN_NAME

Campaign Group

NinjaCat System ID: call_tracking:DIM_CAMPAIGN_GROUP
Data Type: text
Aggregates To: DIM_CAMPAIGN_GROUPS

City

API Name: city
NinjaCat System ID: call_tracking:DIM_CITY
Data Type: text
Aggregates To: DIM_CITY

Currency

NinjaCat System ID: call_tracking:DIM_CURRENCY
Data Type: text
Aggregates To: DIM_CURRENCY

Data Source

NinjaCat System ID: call_tracking:DIM_DATA_SOURCE
Data Type: text
Aggregates To: DIM_DATA_SOURCE

Date

API Name: date
NinjaCat System ID: call_tracking:DIM_DATE
Data Type: date
Aggregates To: DIM_DATE

Date / Time

API Name: time
NinjaCat System ID: call_tracking:DIM_TIME
Data Type: datetime
Display As: date_time
Aggregates To: DIM_CALL_TIME

Day of Month

NinjaCat System ID: call_tracking:DIM_DAY_OF_MONTH
Data Type: integer
Aggregates To: DIM_DAY_OF_MONTH

Day of Week

NinjaCat System ID: call_tracking:DIM_DAY_OF_WEEK
Data Type: text
Display As: day_of_week
Aggregates To: DIM_DAY_OF_WEEK

Display Name

API Name: display_name
NinjaCat System ID: call_tracking:DIM_DISPLAY_NAME
Data Type: text

External Id

NinjaCat System ID: call_tracking:DIM_EXTERNAL_ID
Data Type: text
Aggregates To: DIM_EXTERNAL_ID

GA Client ID

API Name: ga_client_id
NinjaCat System ID: call_tracking:DIM_GA_CLIENT_ID
Data Type: text

GCLID

API Name: gclid
NinjaCat System ID: call_tracking:DIM_GCLID
Data Type: text

Hostname

API Name: hostname
NinjaCat System ID: call_tracking:DIM_HOSTNAME
Data Type: text

Hour of Day

API Name: hour_of_day
NinjaCat System ID: call_tracking:DIM_HOUR_OF_DAY
Data Type: integer
Aggregates To: DIM_HOUR_OF_DAY

Key Press

API Name: key_press
NinjaCat System ID: call_tracking:DIM_KEY_PRESS
Data Type: text

Keywords

API Name: keywords
NinjaCat System ID: call_tracking:DIM_KEYWORDS
Data Type: text
Aggregates To: DIM_KEYWORDS

Listen

API Name: audiourl
NinjaCat System ID: call_tracking:DIM_AUDIOURL
Data Type: text
Display As: audio_url
Aggregates To: DIM_RECORDING_URL

Month of Year

NinjaCat System ID: call_tracking:DIM_MONTH_OF_YEAR
Data Type: text
Display As: date_month_of_year
Aggregates To: DIM_MONTH_OF_YEAR

Network

API Name: network
NinjaCat System ID: call_tracking:DIM_NETWORK
Data Type: text
Display As: title_case
Aggregates To: DIM_NETWORK

Notes

API Name: notes
NinjaCat System ID: call_tracking:DIM_NOTES
Data Type: text

Quarter

NinjaCat System ID: call_tracking:DIM_QUARTER
Data Type: text
Display As: quarter
Aggregates To: DIM_QUARTER

Referrer

API Name: referrer
NinjaCat System ID: call_tracking:DIM_REFERRER
Data Type: text

Row

NinjaCat System ID: call_tracking:DIM_ROW
Data Type: text
Aggregates To: DIM_ROW

Source

API Name: source
NinjaCat System ID: call_tracking:DIM_SOURCE
Data Type: text

Source Type

API Name: source_type
NinjaCat System ID: call_tracking:DIM_SOURCE_TYPE
Data Type: text

State

API Name: state
NinjaCat System ID: call_tracking:DIM_STATE
Data Type: text
Aggregates To: DIM_STATE_PROVINCE

System Account ID

NinjaCat System ID: call_tracking:DIM_ACCOUNT_ID
Data Type: text
Aggregates To: DIM_ACCOUNT_ID

Tags

API Name: tags
NinjaCat System ID: call_tracking:DIM_TAGS
Data Type: text

Tracking Number

API Name: dialed
NinjaCat System ID: call_tracking:DIM_DIALED
Data Type: text
Display As: phone_number
Aggregates To: DIM_TRACKING_NUMBER

Tracking Number Status

API Name: number_status
NinjaCat System ID: call_tracking:DIM_NUMBER_STATUS
Data Type: text
Display As: default

URL Query String

API Name: query_string
NinjaCat System ID: call_tracking:DIM_QUERY_STRING
Data Type: text

User Agent

API Name: user_agent
NinjaCat System ID: call_tracking:DIM_USER_AGENT
Data Type: text

Week of Year

NinjaCat System ID: call_tracking:DIM_WEEK_OF_YEAR
Data Type: text
Aggregates To: DIM_WEEK_OF_YEAR_SUNDAY

Year

NinjaCat System ID: call_tracking:DIM_YEAR
Data Type: text
Aggregates To: DIM_YEAR

Zip Code

API Name: zip
NinjaCat System ID: call_tracking:DIM_ZIP
Data Type: text
Aggregates To: DIM_POSTAL_CODE

Metrics (17)

Calls

API Name: calls
NinjaCat System ID: call_tracking:MET_CALLS
Data Type: integer
Aggregates To: MET_CALLS

Conversions

API Name: conversions
NinjaCat System ID: call_tracking:MET_CONVERSIONS
Data Type: integer
Aggregates To: MET_CONVERSIONS

Conv. Rate

NinjaCat System ID: call_tracking:MET_CONVERSION_RATE
Data Type: decimal
Display As: percent
Aggregates To: MET_CONVERSION_RATE
Formula: call_tracking:MET_CONVERSIONS / call_tracking:MET_ACTION_LEADING_TO_CONV

Cost

API Name: cost
NinjaCat System ID: call_tracking:MET_COST
Data Type: decimal
Display As: currency
Aggregates To: MET_COST

Cost / Conv.

NinjaCat System ID: call_tracking:MET_COST_PER_CONVERSION
Data Type: decimal
Display As: currency
Aggregates To: MET_CPA
Formula: call_tracking:MET_COST / call_tracking:MET_CONVERSIONS

Count (Unique Dimensions)

NinjaCat System ID: call_tracking:MET_COUNT_NC
Data Type: integer
Aggregates To: MET_COUNT_NC

Duration

API Name: duration
NinjaCat System ID: call_tracking:MET_DURATION
Data Type: text
Display As: time
Aggregates To: MET_CALL_DURATION

Local Calls

API Name: local
NinjaCat System ID: call_tracking:MET_LOCAL_CALLS
Data Type: integer

Local Conversions

API Name: local_conv
NinjaCat System ID: call_tracking:MET_LOCAL_CONVS
Data Type: integer

Missed Call %

NinjaCat System ID: call_tracking:MET_MISSED_CALL_PCT
Data Type: decimal
Display As: percent
Formula: call_tracking:MET_MISSED_CALLS / call_tracking:MET_CALLS

Missed Calls

API Name: missed
NinjaCat System ID: call_tracking:MET_MISSED_CALLS
Data Type: integer
Aggregates To: MET_MISSED_CALLS

Organic Calls

API Name: organic
NinjaCat System ID: call_tracking:MET_ORG_CALLS
Data Type: integer

Organic Conversions

API Name: organic_conv
NinjaCat System ID: call_tracking:MET_ORG_CONVS
Data Type: integer

PPC Calls

API Name: paid
NinjaCat System ID: call_tracking:MET_PPC_CALLS
Data Type: integer

PPC Conversions

API Name: paid_conv
NinjaCat System ID: call_tracking:MET_PPC_CONVS
Data Type: integer

Rating

API Name: rating
NinjaCat System ID: call_tracking:MET_RATING
Data Type: integer

Star Rating

NinjaCat System ID: call_tracking:MET_STAR_RATING
Data Type: text
Display As: rating_star
Formula: call_tracking:MET_RATING