Choozle Fields

Dimensions (18)

Account

NinjaCat System ID: choozle:DIM_ACCOUNT
Data Type: text
Aggregates To: DIM_ACCOUNT

Ad Group ID

API Name: ad_group_id
NinjaCat System ID: choozle:DIM_ad_group_id
Data Type: text

Ad Group Name

API Name: ad_group_name
NinjaCat System ID: choozle:DIM_ad_group_name
Data Type: text
Aggregates To: DIM_AD_GROUP_NAME

Campaign ID

API Name: campaign_id
NinjaCat System ID: choozle:DIM_campaign_id
Data Type: text
Aggregates To: DIM_CAMPAIGN_ID

Campaign Name

API Name: campaign_name
NinjaCat System ID: choozle:DIM_campaign_name
Data Type: text
Aggregates To: DIM_CAMPAIGN_NAME

Currency

NinjaCat System ID: choozle:DIM_CURRENCY
Data Type: text
Aggregates To: DIM_CURRENCY

Data Source

NinjaCat System ID: choozle:DIM_DATA_SOURCE
Data Type: text
Aggregates To: DIM_DATA_SOURCE

Date

API Name: date
NinjaCat System ID: choozle:DIM_date
Data Type: date
Aggregates To: DIM_DATE

Day Of Month

NinjaCat System ID: choozle:DIM_DAY_OF_MONTH
Data Type: integer
Aggregates To: DIM_DAY_OF_MONTH

Day Of Week

NinjaCat System ID: choozle:DIM_DAY_OF_WEEK
Data Type: text
Display As: day_of_week
Aggregates To: DIM_DAY_OF_WEEK

External Id

NinjaCat System ID: choozle:DIM_EXTERNAL_ID
Data Type: text
Aggregates To: DIM_EXTERNAL_ID

Month Of Year

NinjaCat System ID: choozle:DIM_MONTH_OF_YEAR
Data Type: text
Display As: date_month_of_year
Aggregates To: DIM_MONTH_OF_YEAR

Network

NinjaCat System ID: choozle:DIM_NETWORK
Data Type: text
Display As: title_case
Aggregates To: DIM_NETWORK

Quarter

NinjaCat System ID: choozle:DIM_QUARTER
Data Type: text
Display As: quarter
Aggregates To: DIM_QUARTER

Row

NinjaCat System ID: choozle:DIM_ROW
Data Type: text
Aggregates To: DIM_ROW

System Account ID

NinjaCat System ID: choozle:DIM_ACCOUNT_ID
Data Type: text
Aggregates To: DIM_ACCOUNT_ID

Week Of Year

NinjaCat System ID: choozle:DIM_WEEK_OF_YEAR
Data Type: text
Aggregates To: DIM_WEEK_OF_YEAR_SUNDAY

Year

NinjaCat System ID: choozle:DIM_Year
Data Type: text
Aggregates To: DIM_YEAR

Metrics (12)

Clicks

API Name: clicks
NinjaCat System ID: choozle:MET_clicks
Data Type: integer
Aggregates To: MET_CLICKS

Conversions

API Name: conversions
NinjaCat System ID: choozle:MET_conversions
Data Type: integer
Aggregates To: MET_CONVERSIONS

Conv. Rate

NinjaCat System ID: choozle:MET_conversion_rate
Data Type: decimal
Display As: percent
Aggregates To: MET_CONVERSION_RATE
Formula: choozle:MET_conversions / choozle:MET_ActionLeadingToConv

Cost

API Name: advertiser_cost
NinjaCat System ID: choozle:MET_advertiser_cost
Data Type: decimal
Display As: currency
Aggregates To: MET_COST

Cost / Conv.

NinjaCat System ID: choozle:MET_cpa
Data Type: decimal
Display As: currency
Aggregates To: MET_CPA
Formula: choozle:MET_advertiser_cost / choozle:MET_conversions

Count (Unique Dimensions)

NinjaCat System ID: choozle:MET_COUNT_NC
Data Type: integer
Aggregates To: MET_COUNT_NC

CPC

NinjaCat System ID: choozle:MET_cpc
Data Type: decimal
Display As: currency
Aggregates To: MET_CPC
Formula: choozle:MET_advertiser_cost / choozle:MET_clicks

CPM

NinjaCat System ID: choozle:MET_cpm
Data Type: decimal
Display As: currency
Aggregates To: MET_CPM
Formula: 1000 * choozle:MET_advertiser_cost / choozle:MET_impressions_won

CTR

NinjaCat System ID: choozle:MET_ctr
Data Type: decimal
Display As: percent
Aggregates To: MET_CTR
Formula: choozle:MET_clicks / choozle:MET_impressions_won

Impressions Bid On

API Name: impressions_bid_on
NinjaCat System ID: choozle:MET_impressions_bid_on
Data Type: integer

Impressions Won

API Name: impressions_won
NinjaCat System ID: choozle:MET_impressions_won
Data Type: integer
Aggregates To: MET_IMPRESSIONS

Win

API Name: win
NinjaCat System ID: choozle:MET_win
Data Type: decimal
Display As: float