Google Analytics Fields

Dimensions (224)

Account

NinjaCat System ID: google_analytics:DIM_ACCOUNT
Data Type: text
Aggregates To: DIM_ACCOUNT

Ad Content

API Name: ga:adContent
NinjaCat System ID: google_analytics:DIM_adContent
Data Type: text

Ad Distribution Network

API Name: ga:adDistributionNetwork
NinjaCat System ID: google_analytics:DIM_adDistributionNetwork
Data Type: text

Ad Format

API Name: ga:adFormat
NinjaCat System ID: google_analytics:DIM_adFormat
Data Type: text

Ad Group

API Name: ga:adGroup
NinjaCat System ID: google_analytics:DIM_adGroup
Data Type: text

Ad Group Name

API Name: ga:adGroup
NinjaCat System ID: google_analytics:DIM_AdGroupName
Data Type: text
Aggregates To: DIM_AD_GROUP_NAME

Ad Slot

API Name: ga:adSlot
NinjaCat System ID: google_analytics:DIM_adSlot
Data Type: text

Adwords Ad Content

API Name: mcf:adwordsAdContent
NinjaCat System ID: google_analytics:DIM_mcfAdwordsAdContent
Data Type: text

Adwords Ad Content Path

API Name: mcf:adwordsAdContentPath
NinjaCat System ID: google_analytics:DIM_mcfAdwordsAdContentPath
Data Type: text

Adwords Ad Group

API Name: mcf:adwordsAdGroup
NinjaCat System ID: google_analytics:DIM_mcfAdwordsAdGroup
Data Type: text

AdWords Ad Group ID

API Name: ga:adwordsAdGroupID
NinjaCat System ID: google_analytics:DIM_adwordsAdGroupID
Data Type: text

Adwords Ad Group ID Path

API Name: mcf:adwordsAdGroupIDPath
NinjaCat System ID: google_analytics:DIM_mcfAdwordsAdGroupIDPath
Data Type: text

Adwords Ad Group Path

API Name: mcf:adwordsAdGroupPath
NinjaCat System ID: google_analytics:DIM_mcfAdwordsAdGroupPath
Data Type: text

Adwords Ad Network Type

API Name: mcf:adwordsAdNetworkType
NinjaCat System ID: google_analytics:DIM_mcfAdwordsAdNetworkType
Data Type: text

Adwords Campaign

API Name: mcf:adwordsCampaign
NinjaCat System ID: google_analytics:DIM_mcfAdwordsCampaign
Data Type: text

AdWords Campaign ID

API Name: ga:adwordsCampaignID
NinjaCat System ID: google_analytics:DIM_adwordsCampaignID
Data Type: text

Adwords Campaign ID Path

API Name: mcf:adwordsCampaignIDPath
NinjaCat System ID: google_analytics:DIM_mcfAdwordsCampaignIDPath
Data Type: text

Adwords Campaign Path

API Name: mcf:adwordsCampaignPath
NinjaCat System ID: google_analytics:DIM_mcfAdwordsCampaignPath
Data Type: text

AdWords Creative ID

API Name: ga:adwordsCreativeID
NinjaCat System ID: google_analytics:DIM_adwordsCreativeID
Data Type: text

Adwords Creative ID Path

API Name: mcf:adwordsCreativeIDPath
NinjaCat System ID: google_analytics:DIM_mcfAdwordsCreativeIDPath
Data Type: text

AdWords Criteria ID

API Name: ga:adwordsCriteriaID
NinjaCat System ID: google_analytics:DIM_adwordsCriteriaID
Data Type: text

Adwords Criteria ID Path

API Name: mcf:adwordsCriteriaIDPath
NinjaCat System ID: google_analytics:DIM_mcfAdwordsCriteriaIDPath
Data Type: text

AdWords Customer ID

API Name: ga:adwordsCustomerID
NinjaCat System ID: google_analytics:DIM_adwordsCustomerID
Data Type: text

Adwords Customer ID Path

API Name: mcf:adwordsCustomerIDPath
NinjaCat System ID: google_analytics:DIM_mcfAdwordsCustomerIDPath
Data Type: text

Adwords Destination Url

API Name: mcf:adwordsDestinationUrl
NinjaCat System ID: google_analytics:DIM_mcfAdwordsDestinationUrl
Data Type: text
Display As: url

Adwords Destination Url Path

API Name: mcf:adwordsDestinationUrlPath
NinjaCat System ID: google_analytics:DIM_mcfAdwordsDestinationUrlPath
Data Type: text

Adwords Display Url

API Name: mcf:adwordsDisplayUrl
NinjaCat System ID: google_analytics:DIM_mcfAdwordsDisplayUrl
Data Type: text
Display As: url

Adwords Display Url Path

API Name: mcf:adwordsDisplayUrlPath
NinjaCat System ID: google_analytics:DIM_mcfAdwordsDisplayUrlPath
Data Type: text

Adwords Keyword

API Name: mcf:adwordsKeyword
NinjaCat System ID: google_analytics:DIM_mcfAdwordsKeyword
Data Type: text

Adwords Keyword Path

API Name: mcf:adwordsKeywordPath
NinjaCat System ID: google_analytics:DIM_mcfAdwordsKeywordPath
Data Type: text

Adwords Matched Search Query

API Name: mcf:adwordsMatchedSearchQuery
NinjaCat System ID: google_analytics:DIM_mcfAdwordsMatchedSearchQuery
Data Type: text

Adwords Matched Search Query Path

API Name: mcf:adwordsMatchedSearchQueryPath
NinjaCat System ID: google_analytics:DIM_mcfAdwordsMatchedSearchQueryPath
Data Type: text

Adwords Match Type

API Name: mcf:adwordsMatchType
NinjaCat System ID: google_analytics:DIM_mcfAdwordsMatchType
Data Type: text

Adwords Placement Domain

API Name: mcf:adwordsPlacementDomain
NinjaCat System ID: google_analytics:DIM_mcfAdwordsPlacementDomain
Data Type: text

Adwords Placement Domain Path

API Name: mcf:adwordsPlacementDomainPath
NinjaCat System ID: google_analytics:DIM_mcfAdwordsPlacementDomainPath
Data Type: text

Adwords Placement Type

API Name: mcf:adwordsPlacementType
NinjaCat System ID: google_analytics:DIM_mcfAdwordsPlacementType
Data Type: text

Adwords Placement Url

API Name: mcf:adwordsPlacementUrl
NinjaCat System ID: google_analytics:DIM_mcfAdwordsPlacementUrl
Data Type: text
Display As: url

Adwords Placement Url Path

API Name: mcf:adwordsPlacementUrlPath
NinjaCat System ID: google_analytics:DIM_mcfAdwordsPlacementUrlPath
Data Type: text

Adwords Targeting Type

API Name: mcf:adwordsTargetingType
NinjaCat System ID: google_analytics:DIM_mcfAdwordsTargetingType
Data Type: text

Affiliation

API Name: ga:affiliation
NinjaCat System ID: google_analytics:DIM_affiliation
Data Type: text

Affinity Category (reach)

API Name: ga:interestAffinityCategory
NinjaCat System ID: google_analytics:DIM_interestAffinityCategory
Data Type: text

Age

API Name: ga:userAgeBracket
NinjaCat System ID: google_analytics:DIM_userAgeBracket
Data Type: text

Analytics Data Source

API Name: ga:dataSource
NinjaCat System ID: google_analytics:DIM_dataSource
Data Type: text

App ID

API Name: ga:appId
NinjaCat System ID: google_analytics:DIM_appId
Data Type: text

App Installer ID

API Name: ga:appInstallerId
NinjaCat System ID: google_analytics:DIM_appInstallerId
Data Type: text

App Name

API Name: ga:appName
NinjaCat System ID: google_analytics:DIM_appName
Data Type: text

App Version

API Name: ga:appVersion
NinjaCat System ID: google_analytics:DIM_appVersion
Data Type: text

Basic Channel Grouping Path

API Name: mcf:basicChannelGroupingPath
NinjaCat System ID: google_analytics:DIM_mcfBasicChannelGroupingPath
Data Type: text

Browser

API Name: ga:browser
NinjaCat System ID: google_analytics:DIM_browser
Data Type: text

Browser Size

API Name: ga:browserSize
NinjaCat System ID: google_analytics:DIM_browserSize
Data Type: text

Browser Version

API Name: ga:browserVersion
NinjaCat System ID: google_analytics:DIM_browserVersion
Data Type: text

Campaign Code

API Name: ga:campaignCode
NinjaCat System ID: google_analytics:DIM_campaignCode
Data Type: text

Campaign Group

NinjaCat System ID: google_analytics:DIM_CampaignGroup
Data Type: text
Aggregates To: DIM_CAMPAIGN_GROUPS

Campaign Name

API Name: ga:campaign
NinjaCat System ID: google_analytics:DIM_campaign
Data Type: text
Aggregates To: DIM_CAMPAIGN_NAME

Campaign Path

API Name: mcf:campaignPath
NinjaCat System ID: google_analytics:DIM_mcfCampaignPath
Data Type: text

Checkout Options

API Name: ga:checkoutOptions
NinjaCat System ID: google_analytics:DIM_checkoutOptions
Data Type: text

City

API Name: ga:city
NinjaCat System ID: google_analytics:DIM_city
Data Type: text
Aggregates To: DIM_CITY

City ID

API Name: ga:cityId
NinjaCat System ID: google_analytics:DIM_cityId
Data Type: text

Continent

API Name: ga:continent
NinjaCat System ID: google_analytics:DIM_continent
Data Type: text

Continent ID

API Name: ga:continentId
NinjaCat System ID: google_analytics:DIM_continentId
Data Type: text

Conversion Date

API Name: mcf:conversionDate
NinjaCat System ID: google_analytics:DIM_mcfConversionDate
Data Type: date

Conversion Goal Name

API Name: mcf:conversionGoalNumber
NinjaCat System ID: google_analytics:DIM_mcfConversionGoalName
Data Type: text

Conversion Goal Number

API Name: mcf:conversionGoalNumber
NinjaCat System ID: google_analytics:DIM_mcfConversionGoalNumber
Data Type: text

Conversion Type

API Name: mcf:conversionType
NinjaCat System ID: google_analytics:DIM_mcfConversionType
Data Type: text

Count of Sessions

API Name: ga:sessionCount
NinjaCat System ID: google_analytics:DIM_sessionCount
Data Type: text

Countries

API Name: ga:country
NinjaCat System ID: google_analytics:DIM_country
Data Type: text
Display As: country
Aggregates To: DIM_COUNTRIES

Country ISO Code

API Name: ga:countryIsoCode
NinjaCat System ID: google_analytics:DIM_countryIsoCode
Data Type: text

Currency

NinjaCat System ID: google_analytics:DIM_CURRENCY
Data Type: text
Aggregates To: DIM_CURRENCY

Currency Code

API Name: ga:currencyCode
NinjaCat System ID: google_analytics:DIM_currencyCode
Data Type: text

Data Source

NinjaCat System ID: google_analytics:DIM_DATA_SOURCE
Data Type: text
Aggregates To: DIM_DATA_SOURCE

Date

API Name: ga:date
NinjaCat System ID: google_analytics:DIM_date
Data Type: date
Aggregates To: DIM_DATE

Day Index

API Name: ga:nthDay
NinjaCat System ID: google_analytics:DIM_nthDay
Data Type: text

Day of Month

NinjaCat System ID: google_analytics:DIM_DayOfMonthNC
Data Type: integer
Aggregates To: DIM_DAY_OF_MONTH

Day of the month

API Name: ga:day
NinjaCat System ID: google_analytics:DIM_day
Data Type: text

Day of Week

NinjaCat System ID: google_analytics:DIM_DayOfWeekNC
Data Type: text
Display As: day_of_week
Aggregates To: DIM_DAY_OF_WEEK

Day of Week Name

Deprecated: 2024-11-07T01:28:37.866Z
API Name: ga:dayOfWeekName
NinjaCat System ID: google_analytics:DIM_dayOfWeekName
Data Type: text

Day of Week (Number)

API Name: ga:dayOfWeek
NinjaCat System ID: google_analytics:DIM_dayOfWeek
Data Type: text

Days Since Last Session

API Name: ga:daysSinceLastSession
NinjaCat System ID: google_analytics:DIM_daysSinceLastSession
Data Type: text

Days to Transaction

API Name: ga:daysToTransaction
NinjaCat System ID: google_analytics:DIM_daysToTransaction
Data Type: text

DCM Ad

API Name: mcf:dcmAd
NinjaCat System ID: google_analytics:DIM_mcfDcmAd
Data Type: text

DCM Ad Path

API Name: mcf:dcmAdPath
NinjaCat System ID: google_analytics:DIM_mcfDcmAdPath
Data Type: text

DCM Ad Type

API Name: mcf:dcmAdType
NinjaCat System ID: google_analytics:DIM_mcfDcmAdType
Data Type: text

DCM Advertiser

API Name: mcf:dcmAdvertiser
NinjaCat System ID: google_analytics:DIM_mcfDcmAdvertiser
Data Type: text

DCM Advertiser Path

API Name: mcf:dcmAdvertiserPath
NinjaCat System ID: google_analytics:DIM_mcfDcmAdvertiserPath
Data Type: text

DCM Campaign

API Name: mcf:dcmCampaign
NinjaCat System ID: google_analytics:DIM_mcfDcmCampaign
Data Type: text

DCM Campaign Path

API Name: mcf:dcmCampaignPath
NinjaCat System ID: google_analytics:DIM_mcfDcmCampaignPath
Data Type: text

DCM Creative

API Name: mcf:dcmCreative
NinjaCat System ID: google_analytics:DIM_mcfDcmCreative
Data Type: text

DCM Creative Path

API Name: mcf:dcmCreativePath
NinjaCat System ID: google_analytics:DIM_mcfDcmCreativePath
Data Type: text

DCM Creative Version

API Name: mcf:dcmCreativeVersion
NinjaCat System ID: google_analytics:DIM_mcfDcmCreativeVersion
Data Type: text

DCM Creative Version Path

API Name: mcf:dcmCreativeVersionPath
NinjaCat System ID: google_analytics:DIM_mcfDcmCreativeVersionPath
Data Type: text

DCM Network

API Name: mcf:dcmNetwork
NinjaCat System ID: google_analytics:DIM_mcfDcmNetwork
Data Type: text

DCM Placement

API Name: mcf:dcmPlacement
NinjaCat System ID: google_analytics:DIM_mcfDcmPlacement
Data Type: text

DCM Placement Path

API Name: mcf:dcmPlacementPath
NinjaCat System ID: google_analytics:DIM_mcfDcmPlacementPath
Data Type: text

DCM Site

API Name: mcf:dcmSite
NinjaCat System ID: google_analytics:DIM_mcfDcmSite
Data Type: text

DCM Site Path

API Name: mcf:dcmSitePath
NinjaCat System ID: google_analytics:DIM_mcfDcmSitePath
Data Type: text

Destination URL

API Name: ga:adDestinationUrl
NinjaCat System ID: google_analytics:DIM_adDestinationUrl
Data Type: text
Display As: url

Device Type

API Name: ga:deviceCategory
NinjaCat System ID: google_analytics:DIM_deviceCategory
Data Type: text
Aggregates To: DIM_DEVICE_TYPE

Display URL

API Name: ga:adDisplayUrl
NinjaCat System ID: google_analytics:DIM_adDisplayUrl
Data Type: text
Display As: url

Event Action

API Name: ga:eventAction
NinjaCat System ID: google_analytics:DIM_eventAction
Data Type: text

Event Category

API Name: ga:eventCategory
NinjaCat System ID: google_analytics:DIM_eventCategory
Data Type: text

Event Label

API Name: ga:eventLabel
NinjaCat System ID: google_analytics:DIM_eventLabel
Data Type: text

Exit Page

API Name: ga:exitPagePath
NinjaCat System ID: google_analytics:DIM_exitPagePath
Data Type: text

Exit Screen

API Name: ga:exitScreenName
NinjaCat System ID: google_analytics:DIM_exitScreenName
Data Type: text

External Id

NinjaCat System ID: google_analytics:DIM_EXTERNAL_ID
Data Type: text
Aggregates To: DIM_EXTERNAL_ID

Flash Version

API Name: ga:flashVersion
NinjaCat System ID: google_analytics:DIM_flashVersion
Data Type: text

Full Referrer

API Name: ga:fullReferrer
NinjaCat System ID: google_analytics:DIM_fullReferrer
Data Type: text
Display As: url

Gender

API Name: ga:userGender
NinjaCat System ID: google_analytics:DIM_userGender
Data Type: text
Display As: title_case

Goal Completion Location

API Name: ga:goalCompletionLocation
NinjaCat System ID: google_analytics:DIM_goalCompletionLocation
Data Type: text

Goal Previous Step - 1

API Name: ga:goalPreviousStep1
NinjaCat System ID: google_analytics:DIM_goalPreviousStep1
Data Type: text

Goal Previous Step - 2

API Name: ga:goalPreviousStep2
NinjaCat System ID: google_analytics:DIM_goalPreviousStep2
Data Type: text

Goal Previous Step - 3

API Name: ga:goalPreviousStep3
NinjaCat System ID: google_analytics:DIM_goalPreviousStep3
Data Type: text

Google Analytics Account Id

API Name: google_analytics:DIM_accountId
NinjaCat System ID: google_analytics:DIM_accountId
Data Type: text

Google Analytics Property Id

API Name: google_analytics:DIM_propertyId
NinjaCat System ID: google_analytics:DIM_propertyId
Data Type: text

Google Analytics View Id

API Name: google_analytics:DIM_viewId
NinjaCat System ID: google_analytics:DIM_viewId
Data Type: text

Hostname

API Name: ga:hostname
NinjaCat System ID: google_analytics:DIM_hostname
Data Type: text

Hour Index

API Name: ga:nthHour
NinjaCat System ID: google_analytics:DIM_nthHour
Data Type: text

Hour Of Day

API Name: ga:hour
NinjaCat System ID: google_analytics:DIM_hour
Data Type: integer
Aggregates To: DIM_HOUR_OF_DAY

Hour of Day

API Name: ga:dateHour
NinjaCat System ID: google_analytics:DIM_dateHour
Data Type: text

In-Market Segment

API Name: ga:interestInMarketCategory
NinjaCat System ID: google_analytics:DIM_interestInMarketCategory
Data Type: text

Internal Promotion Creative

API Name: ga:internalPromotionCreative
NinjaCat System ID: google_analytics:DIM_internalPromotionCreative
Data Type: text

Internal Promotion ID

API Name: ga:internalPromotionId
NinjaCat System ID: google_analytics:DIM_internalPromotionId
Data Type: text

Internal Promotion Name

API Name: ga:internalPromotionName
NinjaCat System ID: google_analytics:DIM_internalPromotionName
Data Type: text

Internal Promotion Position

API Name: ga:internalPromotionPosition
NinjaCat System ID: google_analytics:DIM_internalPromotionPosition
Data Type: text

ISO Week of ISO Year

API Name: ga:isoYearIsoWeek
NinjaCat System ID: google_analytics:DIM_isoYearIsoWeek
Data Type: text

ISO Week of the Year

API Name: ga:isoWeek
NinjaCat System ID: google_analytics:DIM_isoWeek
Data Type: text

ISO Year

API Name: ga:isoYear
NinjaCat System ID: google_analytics:DIM_isoYear
Data Type: text

Java Support

API Name: ga:javaEnabled
NinjaCat System ID: google_analytics:DIM_javaEnabled
Data Type: text

Keyword

API Name: mcf:keyword
NinjaCat System ID: google_analytics:DIM_mcfKeyword
Data Type: text

Keyword Match Type

API Name: ga:adKeywordMatchType
NinjaCat System ID: google_analytics:DIM_adKeywordMatchType
Data Type: text

Keyword Path

API Name: mcf:keywordPath
NinjaCat System ID: google_analytics:DIM_mcfKeywordPath
Data Type: text

Keywords

API Name: ga:keyword
NinjaCat System ID: google_analytics:DIM_keyword
Data Type: text
Aggregates To: DIM_KEYWORDS

Landing Page

API Name: ga:landingPagePath
NinjaCat System ID: google_analytics:DIM_landingPagePath
Data Type: text

Landing Screen

API Name: ga:landingScreenName
NinjaCat System ID: google_analytics:DIM_landingScreenName
Data Type: text

Language

API Name: ga:language
NinjaCat System ID: google_analytics:DIM_language
Data Type: text

Latitude

API Name: ga:latitude
NinjaCat System ID: google_analytics:DIM_latitude
Data Type: decimal
Display As: float
Aggregates To: DIM_LATITUDE

Longitude

API Name: ga:longitude
NinjaCat System ID: google_analytics:DIM_longitude
Data Type: decimal
Display As: float
Aggregates To: DIM_LONGITUDE

MCF Basic Channel Grouping

API Name: mcf:basicChannelGrouping
NinjaCat System ID: google_analytics:DIM_mcfBasicChannelGrouping
Data Type: text

Medium

API Name: ga:medium
NinjaCat System ID: google_analytics:DIM_medium
Data Type: text

Medium Path

API Name: mcf:mediumPath
NinjaCat System ID: google_analytics:DIM_mcfMediumPath
Data Type: text

Metro

API Name: ga:metro
NinjaCat System ID: google_analytics:DIM_metro
Data Type: text

Metro Id

API Name: ga:metroId
NinjaCat System ID: google_analytics:DIM_metroId
Data Type: text

Minute

API Name: ga:minute
NinjaCat System ID: google_analytics:DIM_minute
Data Type: text

Minute Index

API Name: ga:nthMinute
NinjaCat System ID: google_analytics:DIM_nthMinute
Data Type: text

Mobile Device Branding

API Name: ga:mobileDeviceBranding
NinjaCat System ID: google_analytics:DIM_mobileDeviceBranding
Data Type: text

Mobile Device Info

API Name: ga:mobileDeviceInfo
NinjaCat System ID: google_analytics:DIM_mobileDeviceInfo
Data Type: text

Mobile Device Marketing Name

API Name: ga:mobileDeviceMarketingName
NinjaCat System ID: google_analytics:DIM_mobileDeviceMarketingName
Data Type: text

Mobile Device Model

API Name: ga:mobileDeviceModel
NinjaCat System ID: google_analytics:DIM_mobileDeviceModel
Data Type: text

Mobile Input Selector

API Name: ga:mobileInputSelector
NinjaCat System ID: google_analytics:DIM_mobileInputSelector
Data Type: text

Month Index

API Name: ga:nthMonth
NinjaCat System ID: google_analytics:DIM_nthMonth
Data Type: text

Month of Year

NinjaCat System ID: google_analytics:DIM_MonthOfYearNc
Data Type: text
Display As: date_month_of_year
Aggregates To: DIM_MONTH_OF_YEAR

Month of Year (Name)

API Name: ga:month
NinjaCat System ID: google_analytics:DIM_month
Data Type: text
Display As: date_month_of_year

Network

API Name: ga:channelGrouping
NinjaCat System ID: google_analytics:DIM_channelGrouping
Data Type: text
Display As: title_case
Aggregates To: DIM_NETWORK

Network Domain

API Name: ga:networkDomain
NinjaCat System ID: google_analytics:DIM_networkDomain
Data Type: text

Operating System

API Name: ga:operatingSystem
NinjaCat System ID: google_analytics:DIM_operatingSystem
Data Type: text

Operating System Version

API Name: ga:operatingSystemVersion
NinjaCat System ID: google_analytics:DIM_operatingSystemVersion
Data Type: text

Order Coupon Code

API Name: ga:orderCouponCode
NinjaCat System ID: google_analytics:DIM_orderCouponCode
Data Type: text

Other Category

API Name: ga:interestOtherCategory
NinjaCat System ID: google_analytics:DIM_interestOtherCategory
Data Type: text

Page

API Name: ga:pagePath
NinjaCat System ID: google_analytics:DIM_pagePath
Data Type: text

Page Depth

API Name: ga:pageDepth
NinjaCat System ID: google_analytics:DIM_pageDepth
Data Type: text

Page path level 1

API Name: ga:pagePathLevel1
NinjaCat System ID: google_analytics:DIM_pagePathLevel1
Data Type: text

Page path level 2

API Name: ga:pagePathLevel2
NinjaCat System ID: google_analytics:DIM_pagePathLevel2
Data Type: text

Page path level 3

API Name: ga:pagePathLevel3
NinjaCat System ID: google_analytics:DIM_pagePathLevel3
Data Type: text

Page path level 4

API Name: ga:pagePathLevel4
NinjaCat System ID: google_analytics:DIM_pagePathLevel4
Data Type: text

Page Title

API Name: ga:pageTitle
NinjaCat System ID: google_analytics:DIM_pageTitle
Data Type: text

Path Length In Interactions Histogram

API Name: mcf:pathLengthInInteractionsHistogram
NinjaCat System ID: google_analytics:DIM_mcfPathLengthInInteractionsHistogram
Data Type: integer

Placement Domain

API Name: ga:adPlacementDomain
NinjaCat System ID: google_analytics:DIM_adPlacementDomain
Data Type: text

Placement Type

API Name: ga:adTargetingOption
NinjaCat System ID: google_analytics:DIM_adTargetingOption
Data Type: text

Placement URL

API Name: ga:adPlacementUrl
NinjaCat System ID: google_analytics:DIM_adPlacementUrl
Data Type: text
Display As: url

Previous Page Path

API Name: ga:previousPagePath
NinjaCat System ID: google_analytics:DIM_previousPagePath
Data Type: text

Product

API Name: ga:productName
NinjaCat System ID: google_analytics:DIM_productName
Data Type: text

Product Brand

API Name: ga:productBrand
NinjaCat System ID: google_analytics:DIM_productBrand
Data Type: text

Product Category

API Name: ga:productCategory
NinjaCat System ID: google_analytics:DIM_productCategory
Data Type: text

Product Category (Enhanced Ecommerce)

API Name: ga:productCategoryHierarchy
NinjaCat System ID: google_analytics:DIM_productCategoryHierarchy
Data Type: text

Product Category Level 1

API Name: ga:productCategoryLevel1
NinjaCat System ID: google_analytics:DIM_productCategoryLevel1
Data Type: text

Product Category Level 2

API Name: ga:productCategoryLevel2
NinjaCat System ID: google_analytics:DIM_productCategoryLevel2
Data Type: text

Product Category Level 3

API Name: ga:productCategoryLevel3
NinjaCat System ID: google_analytics:DIM_productCategoryLevel3
Data Type: text

Product Category Level 4

API Name: ga:productCategoryLevel4
NinjaCat System ID: google_analytics:DIM_productCategoryLevel4
Data Type: text

Product Category Level 5

API Name: ga:productCategoryLevel5
NinjaCat System ID: google_analytics:DIM_productCategoryLevel5
Data Type: text

Product Coupon Code

API Name: ga:productCouponCode
NinjaCat System ID: google_analytics:DIM_productCouponCode
Data Type: text

Product List Name

API Name: ga:productListName
NinjaCat System ID: google_analytics:DIM_productListName
Data Type: text

Product List Position

API Name: ga:productListPosition
NinjaCat System ID: google_analytics:DIM_productListPosition
Data Type: text

Product SKU

API Name: ga:productSku
NinjaCat System ID: google_analytics:DIM_productSku
Data Type: text

Product Variant

API Name: ga:productVariant
NinjaCat System ID: google_analytics:DIM_productVariant
Data Type: text

Quarter

NinjaCat System ID: google_analytics:DIM_QuarterNC
Data Type: text
Display As: quarter
Aggregates To: DIM_QUARTER

Query Match Type

API Name: ga:adMatchType
NinjaCat System ID: google_analytics:DIM_adMatchType
Data Type: text

Query Word Count

API Name: ga:adQueryWordCount
NinjaCat System ID: google_analytics:DIM_adQueryWordCount
Data Type: text

Referral Path

API Name: ga:referralPath
NinjaCat System ID: google_analytics:DIM_referralPath
Data Type: text
Display As: url

Region

API Name: ga:region
NinjaCat System ID: google_analytics:DIM_region
Data Type: text

Region ID

API Name: ga:regionId
NinjaCat System ID: google_analytics:DIM_regionId
Data Type: text

Region ISO Code

API Name: ga:regionIsoCode
NinjaCat System ID: google_analytics:DIM_regionIsoCode
Data Type: text

Row

NinjaCat System ID: google_analytics:DIM_ROW
Data Type: text
Aggregates To: DIM_ROW

Screen Colors

API Name: ga:screenColors
NinjaCat System ID: google_analytics:DIM_screenColors
Data Type: text

Screen Depth

API Name: ga:screenDepth
NinjaCat System ID: google_analytics:DIM_screenDepth
Data Type: text

Screen Name

API Name: ga:screenName
NinjaCat System ID: google_analytics:DIM_screenName
Data Type: text

Screen Resolution

API Name: ga:screenResolution
NinjaCat System ID: google_analytics:DIM_screenResolution
Data Type: text

Search Query

API Name: ga:adMatchedQuery
NinjaCat System ID: google_analytics:DIM_adMatchedQuery
Data Type: text

Second Page

API Name: ga:secondPagePath
NinjaCat System ID: google_analytics:DIM_secondPagePath
Data Type: text

Service Provider

API Name: ga:networkLocation
NinjaCat System ID: google_analytics:DIM_networkLocation
Data Type: text

Session Duration

API Name: ga:sessionDurationBucket
NinjaCat System ID: google_analytics:DIM_sessionDurationBucket
Data Type: text

Sessions to Transaction

API Name: ga:sessionsToTransaction
NinjaCat System ID: google_analytics:DIM_sessionsToTransaction
Data Type: text

Shopping Stage

API Name: ga:shoppingStage
NinjaCat System ID: google_analytics:DIM_shoppingStage
Data Type: text

Social Network

API Name: ga:socialNetwork
NinjaCat System ID: google_analytics:DIM_socialNetwork
Data Type: text

Social Source Referral

API Name: ga:hasSocialSourceReferral
NinjaCat System ID: google_analytics:DIM_hasSocialSourceReferral
Data Type: text

Source

API Name: ga:source
NinjaCat System ID: google_analytics:DIM_source
Data Type: text

Source / Medium

API Name: ga:sourceMedium
NinjaCat System ID: google_analytics:DIM_sourceMedium
Data Type: text

Source Medium Path

API Name: mcf:sourceMediumPath
NinjaCat System ID: google_analytics:DIM_mcfSourceMediumPath
Data Type: text

Source Path

API Name: mcf:sourcePath
NinjaCat System ID: google_analytics:DIM_mcfSourcePath
Data Type: text

Source Property Display Name

API Name: ga:sourcePropertyDisplayName
NinjaCat System ID: google_analytics:DIM_sourcePropertyDisplayName
Data Type: text

Source Property Tracking ID

API Name: ga:sourcePropertyTrackingId
NinjaCat System ID: google_analytics:DIM_sourcePropertyTrackingId
Data Type: text

Sub Continent

API Name: ga:subContinent
NinjaCat System ID: google_analytics:DIM_subContinent
Data Type: text

Sub Continent Code

API Name: ga:subContinentCode
NinjaCat System ID: google_analytics:DIM_subContinentCode
Data Type: text

System Account ID

NinjaCat System ID: google_analytics:DIM_ACCOUNT_ID
Data Type: text
Aggregates To: DIM_ACCOUNT_ID

Targeting Type

API Name: ga:adTargetingType
NinjaCat System ID: google_analytics:DIM_adTargetingType
Data Type: text

Time Lag In Days Histogram

API Name: mcf:timeLagInDaysHistogram
NinjaCat System ID: google_analytics:DIM_mcfTimeLagInDaysHistogram
Data Type: integer

Transaction ID

API Name: ga:transactionId
NinjaCat System ID: google_analytics:DIM_transactionId
Data Type: text

TrueView Video Ad

API Name: ga:isTrueViewVideoAd
NinjaCat System ID: google_analytics:DIM_isTrueViewVideoAd
Data Type: text

User Bucket

API Name: ga:userBucket
NinjaCat System ID: google_analytics:DIM_userBucket
Data Type: text

User Defined Value

API Name: ga:userDefinedValue
NinjaCat System ID: google_analytics:DIM_userDefinedValue
Data Type: text

User Type

API Name: ga:userType
NinjaCat System ID: google_analytics:DIM_userType
Data Type: text

Week Index

API Name: ga:nthWeek
NinjaCat System ID: google_analytics:DIM_nthWeek
Data Type: text

Week of Year

API Name: ga:week
NinjaCat System ID: google_analytics:DIM_week
Data Type: text
Display As: date_week_only

Week of Year (Sunday)

NinjaCat System ID: google_analytics:DIM_WeekOfYearNC
Data Type: text
Aggregates To: DIM_WEEK_OF_YEAR_SUNDAY

Year

API Name: ga:year
NinjaCat System ID: google_analytics:DIM_year
Data Type: text

Year

NinjaCat System ID: google_analytics:DIM_YearNc
Data Type: text
Aggregates To: DIM_YEAR

Metrics (251)

14 Day Active Users

API Name: ga:14dayUsers
NinjaCat System ID: google_analytics:MET_14dayUsers
Data Type: integer

1 Day Active Users

API Name: ga:1dayUsers
NinjaCat System ID: google_analytics:MET_1dayUsers
Data Type: integer

30 Day Active Users

API Name: ga:30dayUsers
NinjaCat System ID: google_analytics:MET_30dayUsers
Data Type: integer

7 Day Active Users

API Name: ga:7dayUsers
NinjaCat System ID: google_analytics:MET_7dayUsers
Data Type: integer

Abandoned Funnels

NinjaCat System ID: google_analytics:MET_goalAbandonsAll
Data Type: integer
Formula: ((google_analytics:MET_goalStartsAll - google_analytics:MET_goalCompletionsAll))

Assisted Conversions

API Name: mcf:assistedConversions
NinjaCat System ID: google_analytics:MET_mcfAssistedConversions
Data Type: integer

Assisted Value

API Name: mcf:assistedValue
NinjaCat System ID: google_analytics:MET_mcfAssistedValue
Data Type: decimal
Display As: currency

Avg. Document Content Loaded Time (sec)

NinjaCat System ID: google_analytics:MET_avgDomContentLoadedTime
Data Type: decimal
Display As: float
Formula: ((google_analytics:MET_domContentLoadedTime / google_analytics:MET_domLatencyMetricsSample / 1000))

Avg. Document Interactive Time (sec)

NinjaCat System ID: google_analytics:MET_avgDomInteractiveTime
Data Type: decimal
Display As: float
Formula: ((google_analytics:MET_domInteractiveTime / google_analytics:MET_domLatencyMetricsSample / 1000))

Avg. Domain Lookup Time (sec)

NinjaCat System ID: google_analytics:MET_avgDomainLookupTime
Data Type: decimal
Display As: float
Formula: ((google_analytics:MET_domainLookupTime / google_analytics:MET_speedMetricsSample / 1000))

Avg. Order Value

NinjaCat System ID: google_analytics:MET_revenuePerTransaction
Data Type: decimal
Display As: currency
Formula: (google_analytics:MET_transactionRevenue / google_analytics:MET_transactions)

Avg. Page Download Time (sec)

NinjaCat System ID: google_analytics:MET_avgPageDownloadTime
Data Type: decimal
Display As: float
Formula: ((google_analytics:MET_pageDownloadTime / google_analytics:MET_speedMetricsSample / 1000))

Avg. Page Load Time (sec)

NinjaCat System ID: google_analytics:MET_avgPageLoadTime
Data Type: decimal
Display As: float
Formula: ((google_analytics:MET_pageLoadTime / google_analytics:MET_pageLoadSample / 1000))

Avg. Price

NinjaCat System ID: google_analytics:MET_revenuePerItem
Data Type: decimal
Display As: currency
Formula: (google_analytics:MET_itemRevenue / google_analytics:MET_itemQuantity)

Avg. QTY

NinjaCat System ID: google_analytics:MET_itemsPerPurchase
Data Type: decimal
Display As: float
Formula: (google_analytics:MET_itemQuantity / google_analytics:MET_uniquePurchases)

Avg. Redirection Time (sec)

NinjaCat System ID: google_analytics:MET_avgRedirectionTime
Data Type: decimal
Display As: float
Formula: ((google_analytics:MET_redirectionTime / google_analytics:MET_speedMetricsSample / 1000))

Avg. Server Connection Time (sec)

NinjaCat System ID: google_analytics:MET_avgServerConnectionTime
Data Type: decimal
Display As: float
Formula: ((google_analytics:MET_serverConnectionTime / google_analytics:MET_speedMetricsSample / 1000))

Avg. Server Response Time (sec)

NinjaCat System ID: google_analytics:MET_avgServerResponseTime
Data Type: decimal
Display As: float
Formula: ((google_analytics:MET_serverResponseTime / google_analytics:MET_speedMetricsSample / 1000))

Avg. Session Duration

NinjaCat System ID: google_analytics:MET_avgSessionDuration
Data Type: text
Display As: time
Formula: (google_analytics:MET_sessionDuration / google_analytics:MET_sessions)

Avg. Time on Page

NinjaCat System ID: google_analytics:MET_avgTimeOnPage
Data Type: text
Display As: time
Formula: (google_analytics:MET_timeOnPage / (google_analytics:MET_pageviews - google_analytics:MET_exits))

Avg. Time on Screen

API Name: ga:avgScreenviewDuration
NinjaCat System ID: google_analytics:MET_avgScreenviewDuration
Data Type: text
Display As: time

Avg. Value

NinjaCat System ID: google_analytics:MET_avgEventValue
Data Type: decimal
Display As: float
Formula: (google_analytics:MET_eventValue / google_analytics:MET_totalEvents)

Bounce Rate

NinjaCat System ID: google_analytics:MET_bounceRate
Data Type: decimal
Display As: percent
Formula: (google_analytics:MET_bounces / google_analytics:MET_sessions)

Bounces

API Name: ga:bounces
NinjaCat System ID: google_analytics:MET_bounces
Data Type: integer

Buy-to-Detail Rate

API Name: ga:buyToDetailRate
NinjaCat System ID: google_analytics:MET_buyToDetailRate
Data Type: decimal
Display As: percent

Cart-to-Detail Rate

API Name: ga:cartToDetailRate
NinjaCat System ID: google_analytics:MET_cartToDetailRate
Data Type: decimal
Display As: percent

Clicks

API Name: ga:adClicks
NinjaCat System ID: google_analytics:MET_adClicks
Data Type: integer
Aggregates To: MET_CLICKS

Conversions

NinjaCat System ID: google_analytics:MET_conversions
Data Type: integer
Aggregates To: MET_CONVERSIONS
Formula: (google_analytics:MET_transactions + google_analytics:MET_goalCompletionsAll)

Conv. Rate

NinjaCat System ID: google_analytics:MET_conversionRate
Data Type: decimal
Display As: percent
Aggregates To: MET_CONVERSION_RATE
Formula: (google_analytics:MET_conversions / google_analytics:MET_actionLeadingToConv)

Cost

API Name: ga:adCost
NinjaCat System ID: google_analytics:MET_adCost
Data Type: decimal
Display As: currency
Aggregates To: MET_COST

Cost / Conv.

NinjaCat System ID: google_analytics:MET_costPerConversion
Data Type: decimal
Display As: currency
Aggregates To: MET_CPA
Formula: (google_analytics:MET_adCost / google_analytics:MET_conversions)

Cost per Goal Conversion

NinjaCat System ID: google_analytics:MET_costPerGoalConversion
Data Type: decimal
Display As: currency
Formula: ((google_analytics:MET_adCost) / (google_analytics:MET_goalCompletionsAll))

Cost per Transaction

NinjaCat System ID: google_analytics:MET_costPerTransaction
Data Type: decimal
Display As: currency
Formula: ((google_analytics:MET_adCost) / (google_analytics:MET_transactions))

Count (Unique Dimensions)

NinjaCat System ID: google_analytics:MET_COUNT_NC
Data Type: integer
Aggregates To: MET_COUNT_NC

CPC

NinjaCat System ID: google_analytics:MET_CPC
Data Type: decimal
Display As: currency
Aggregates To: MET_CPC
Formula: (google_analytics:MET_adCost /google_analytics:MET_adClicks)

CPM

NinjaCat System ID: google_analytics:MET_CPM
Data Type: decimal
Display As: currency
Aggregates To: MET_CPM
Formula: (1000 * google_analytics:MET_adCost / google_analytics:MET_impressions)

CTR

NinjaCat System ID: google_analytics:MET_CTR
Data Type: decimal
Display As: percent
Aggregates To: MET_CTR
Formula: (google_analytics:MET_adClicks / google_analytics:MET_impressions)

Document Content Loaded Time (ms)

API Name: ga:domContentLoadedTime
NinjaCat System ID: google_analytics:MET_domContentLoadedTime
Data Type: integer

Document Interactive Time (ms)

API Name: ga:domInteractiveTime
NinjaCat System ID: google_analytics:MET_domInteractiveTime
Data Type: integer

Domain Lookup Time (ms)

API Name: ga:domainLookupTime
NinjaCat System ID: google_analytics:MET_domainLookupTime
Data Type: integer

DOM Latency Metrics Sample

API Name: ga:domLatencyMetricsSample
NinjaCat System ID: google_analytics:MET_domLatencyMetricsSample
Data Type: integer

Ecommerce Conversion Rate

NinjaCat System ID: google_analytics:MET_transactionsPerSession
Data Type: decimal
Display As: percent
Formula: (google_analytics:MET_transactions / google_analytics:MET_sessions)

Entrances

API Name: ga:entrances
NinjaCat System ID: google_analytics:MET_entrances
Data Type: integer

Entrances / Pageviews

NinjaCat System ID: google_analytics:MET_entranceRate
Data Type: decimal
Display As: percent
Formula: (google_analytics:MET_entrances / google_analytics:MET_pageviews)

Events / Session with Event

NinjaCat System ID: google_analytics:MET_eventsPerSessionWithEvent
Data Type: decimal
Display As: float
Formula: (google_analytics:MET_totalEvents / google_analytics:MET_sessionsWithEvent)

Event Value

API Name: ga:eventValue
NinjaCat System ID: google_analytics:MET_eventValue
Data Type: integer

% Exit

NinjaCat System ID: google_analytics:MET_exitRate
Data Type: decimal
Display As: percent
Formula: (google_analytics:MET_exits / (google_analytics:MET_pageviews + google_analytics:MET_screenviews))

Exits

API Name: ga:exits
NinjaCat System ID: google_analytics:MET_exits
Data Type: integer

First Impression Conversions

API Name: mcf:firstImpressionConversions
NinjaCat System ID: google_analytics:MET_mcfFirstImpressionConversions
Data Type: integer

First Impression Value

API Name: mcf:firstImpressionValue
NinjaCat System ID: google_analytics:MET_mcfFirstImpressionValue
Data Type: decimal
Display As: currency

First Interaction Conversions

API Name: mcf:firstInteractionConversions
NinjaCat System ID: google_analytics:MET_mcfFirstInteractionConversions
Data Type: integer

First Interaction Value

API Name: mcf:firstInteractionValue
NinjaCat System ID: google_analytics:MET_mcfFirstInteractionValue
Data Type: decimal
Display As: currency

Goal 10 Abandoned Funnels

NinjaCat System ID: google_analytics:MET_goal10Abandons
Data Type: integer
Formula: ((google_analytics:MET_goalXXStarts - google_analytics:MET_goalXXCompletions))

Goal 10 Abandonment Rate

NinjaCat System ID: google_analytics:MET_goal10AbandonRate
Data Type: decimal
Display As: percent
Formula: (((google_analytics:MET_goalXXStarts - google_analytics:MET_goalXXCompletions)) / (google_analytics:MET_goalXXStarts))

Goal 10 Completions

API Name: ga:goal10Completions
NinjaCat System ID: google_analytics:MET_goal10Completions
Data Type: integer

Goal 10 Conversion Rate

NinjaCat System ID: google_analytics:MET_goal10ConversionRate
Data Type: decimal
Display As: percent
Formula: (google_analytics:MET_goalXXCompletions / google_analytics:MET_sessions)

Goal 10 Starts

API Name: ga:goal10Starts
NinjaCat System ID: google_analytics:MET_goal10Starts
Data Type: integer

Goal 10 Value

API Name: ga:goal10Value
NinjaCat System ID: google_analytics:MET_goal10Value
Data Type: decimal
Display As: currency

Goal 11 Abandoned Funnels

NinjaCat System ID: google_analytics:MET_goal11Abandons
Data Type: integer
Formula: ((google_analytics:MET_goalXXStarts - google_analytics:MET_goalXXCompletions))

Goal 11 Abandonment Rate

NinjaCat System ID: google_analytics:MET_goal11AbandonRate
Data Type: decimal
Display As: percent
Formula: (((google_analytics:MET_goalXXStarts - google_analytics:MET_goalXXCompletions)) / (google_analytics:MET_goalXXStarts))

Goal 11 Completions

API Name: ga:goal11Completions
NinjaCat System ID: google_analytics:MET_goal11Completions
Data Type: integer

Goal 11 Conversion Rate

NinjaCat System ID: google_analytics:MET_goal11ConversionRate
Data Type: decimal
Display As: percent
Formula: (google_analytics:MET_goalXXCompletions / google_analytics:MET_sessions)

Goal 11 Starts

API Name: ga:goal11Starts
NinjaCat System ID: google_analytics:MET_goal11Starts
Data Type: integer

Goal 11 Value

API Name: ga:goal11Value
NinjaCat System ID: google_analytics:MET_goal11Value
Data Type: decimal
Display As: currency

Goal 12 Abandoned Funnels

NinjaCat System ID: google_analytics:MET_goal12Abandons
Data Type: integer
Formula: ((google_analytics:MET_goalXXStarts - google_analytics:MET_goalXXCompletions))

Goal 12 Abandonment Rate

NinjaCat System ID: google_analytics:MET_goal12AbandonRate
Data Type: decimal
Display As: percent
Formula: (((google_analytics:MET_goalXXStarts - google_analytics:MET_goalXXCompletions)) / (google_analytics:MET_goalXXStarts))

Goal 12 Completions

API Name: ga:goal12Completions
NinjaCat System ID: google_analytics:MET_goal12Completions
Data Type: integer

Goal 12 Conversion Rate

NinjaCat System ID: google_analytics:MET_goal12ConversionRate
Data Type: decimal
Display As: percent
Formula: (google_analytics:MET_goalXXCompletions / google_analytics:MET_sessions)

Goal 12 Starts

API Name: ga:goal12Starts
NinjaCat System ID: google_analytics:MET_goal12Starts
Data Type: integer

Goal 12 Value

API Name: ga:goal12Value
NinjaCat System ID: google_analytics:MET_goal12Value
Data Type: decimal
Display As: currency

Goal 13 Abandoned Funnels

NinjaCat System ID: google_analytics:MET_goal13Abandons
Data Type: integer
Formula: ((google_analytics:MET_goalXXStarts - google_analytics:MET_goalXXCompletions))

Goal 13 Abandonment Rate

NinjaCat System ID: google_analytics:MET_goal13AbandonRate
Data Type: decimal
Display As: percent
Formula: (((google_analytics:MET_goalXXStarts - google_analytics:MET_goalXXCompletions)) / (google_analytics:MET_goalXXStarts))

Goal 13 Completions

API Name: ga:goal13Completions
NinjaCat System ID: google_analytics:MET_goal13Completions
Data Type: integer

Goal 13 Conversion Rate

NinjaCat System ID: google_analytics:MET_goal13ConversionRate
Data Type: decimal
Display As: percent
Formula: (google_analytics:MET_goalXXCompletions / google_analytics:MET_sessions)

Goal 13 Starts

API Name: ga:goal13Starts
NinjaCat System ID: google_analytics:MET_goal13Starts
Data Type: integer

Goal 13 Value

API Name: ga:goal13Value
NinjaCat System ID: google_analytics:MET_goal13Value
Data Type: decimal
Display As: currency

Goal 14 Abandoned Funnels

NinjaCat System ID: google_analytics:MET_goal14Abandons
Data Type: integer
Formula: ((google_analytics:MET_goalXXStarts - google_analytics:MET_goalXXCompletions))

Goal 14 Abandonment Rate

NinjaCat System ID: google_analytics:MET_goal14AbandonRate
Data Type: decimal
Display As: percent
Formula: (((google_analytics:MET_goalXXStarts - google_analytics:MET_goalXXCompletions)) / (google_analytics:MET_goalXXStarts))

Goal 14 Completions

API Name: ga:goal14Completions
NinjaCat System ID: google_analytics:MET_goal14Completions
Data Type: integer

Goal 14 Conversion Rate

NinjaCat System ID: google_analytics:MET_goal14ConversionRate
Data Type: decimal
Display As: percent
Formula: (google_analytics:MET_goalXXCompletions / google_analytics:MET_sessions)

Goal 14 Starts

API Name: ga:goal14Starts
NinjaCat System ID: google_analytics:MET_goal14Starts
Data Type: integer

Goal 14 Value

API Name: ga:goal14Value
NinjaCat System ID: google_analytics:MET_goal14Value
Data Type: decimal
Display As: currency

Goal 15 Abandoned Funnels

NinjaCat System ID: google_analytics:MET_goal15Abandons
Data Type: integer
Formula: ((google_analytics:MET_goalXXStarts - google_analytics:MET_goalXXCompletions))

Goal 15 Abandonment Rate

NinjaCat System ID: google_analytics:MET_goal15AbandonRate
Data Type: decimal
Display As: percent
Formula: (((google_analytics:MET_goalXXStarts - google_analytics:MET_goalXXCompletions)) / (google_analytics:MET_goalXXStarts))

Goal 15 Completions

API Name: ga:goal15Completions
NinjaCat System ID: google_analytics:MET_goal15Completions
Data Type: integer

Goal 15 Conversion Rate

NinjaCat System ID: google_analytics:MET_goal15ConversionRate
Data Type: decimal
Display As: percent
Formula: (google_analytics:MET_goalXXCompletions / google_analytics:MET_sessions)

Goal 15 Starts

API Name: ga:goal15Starts
NinjaCat System ID: google_analytics:MET_goal15Starts
Data Type: integer

Goal 15 Value

API Name: ga:goal15Value
NinjaCat System ID: google_analytics:MET_goal15Value
Data Type: decimal
Display As: currency

Goal 16 Abandoned Funnels

NinjaCat System ID: google_analytics:MET_goal16Abandons
Data Type: integer
Formula: ((google_analytics:MET_goalXXStarts - google_analytics:MET_goalXXCompletions))

Goal 16 Abandonment Rate

NinjaCat System ID: google_analytics:MET_goal16AbandonRate
Data Type: decimal
Display As: percent
Formula: (((google_analytics:MET_goalXXStarts - google_analytics:MET_goalXXCompletions)) / (google_analytics:MET_goalXXStarts))

Goal 16 Completions

API Name: ga:goal16Completions
NinjaCat System ID: google_analytics:MET_goal16Completions
Data Type: integer

Goal 16 Conversion Rate

NinjaCat System ID: google_analytics:MET_goal16ConversionRate
Data Type: decimal
Display As: percent
Formula: (google_analytics:MET_goalXXCompletions / google_analytics:MET_sessions)

Goal 16 Starts

API Name: ga:goal16Starts
NinjaCat System ID: google_analytics:MET_goal16Starts
Data Type: integer

Goal 16 Value

API Name: ga:goal16Value
NinjaCat System ID: google_analytics:MET_goal16Value
Data Type: decimal
Display As: currency

Goal 17 Abandoned Funnels

NinjaCat System ID: google_analytics:MET_goal17Abandons
Data Type: integer
Formula: ((google_analytics:MET_goalXXStarts - google_analytics:MET_goalXXCompletions))

Goal 17 Abandonment Rate

NinjaCat System ID: google_analytics:MET_goal17AbandonRate
Data Type: decimal
Display As: percent
Formula: (((google_analytics:MET_goalXXStarts - google_analytics:MET_goalXXCompletions)) / (google_analytics:MET_goalXXStarts))

Goal 17 Completions

API Name: ga:goal17Completions
NinjaCat System ID: google_analytics:MET_goal17Completions
Data Type: integer

Goal 17 Conversion Rate

NinjaCat System ID: google_analytics:MET_goal17ConversionRate
Data Type: decimal
Display As: percent
Formula: (google_analytics:MET_goalXXCompletions / google_analytics:MET_sessions)

Goal 17 Starts

API Name: ga:goal17Starts
NinjaCat System ID: google_analytics:MET_goal17Starts
Data Type: integer

Goal 17 Value

API Name: ga:goal17Value
NinjaCat System ID: google_analytics:MET_goal17Value
Data Type: decimal
Display As: currency

Goal 18 Abandoned Funnels

NinjaCat System ID: google_analytics:MET_goal18Abandons
Data Type: integer
Formula: ((google_analytics:MET_goalXXStarts - google_analytics:MET_goalXXCompletions))

Goal 18 Abandonment Rate

NinjaCat System ID: google_analytics:MET_goal18AbandonRate
Data Type: decimal
Display As: percent
Formula: (((google_analytics:MET_goalXXStarts - google_analytics:MET_goalXXCompletions)) / (google_analytics:MET_goalXXStarts))

Goal 18 Completions

API Name: ga:goal18Completions
NinjaCat System ID: google_analytics:MET_goal18Completions
Data Type: integer

Goal 18 Conversion Rate

NinjaCat System ID: google_analytics:MET_goal18ConversionRate
Data Type: decimal
Display As: percent
Formula: (google_analytics:MET_goalXXCompletions / google_analytics:MET_sessions)

Goal 18 Starts

API Name: ga:goal18Starts
NinjaCat System ID: google_analytics:MET_goal18Starts
Data Type: integer

Goal 18 Value

API Name: ga:goal18Value
NinjaCat System ID: google_analytics:MET_goal18Value
Data Type: decimal
Display As: currency

Goal 19 Abandoned Funnels

NinjaCat System ID: google_analytics:MET_goal19Abandons
Data Type: integer
Formula: ((google_analytics:MET_goalXXStarts - google_analytics:MET_goalXXCompletions))

Goal 19 Abandonment Rate

NinjaCat System ID: google_analytics:MET_goal19AbandonRate
Data Type: decimal
Display As: percent
Formula: (((google_analytics:MET_goalXXStarts - google_analytics:MET_goalXXCompletions)) / (google_analytics:MET_goalXXStarts))

Goal 19 Completions

API Name: ga:goal19Completions
NinjaCat System ID: google_analytics:MET_goal19Completions
Data Type: integer

Goal 19 Conversion Rate

NinjaCat System ID: google_analytics:MET_goal19ConversionRate
Data Type: decimal
Display As: percent
Formula: (google_analytics:MET_goalXXCompletions / google_analytics:MET_sessions)

Goal 19 Starts

API Name: ga:goal19Starts
NinjaCat System ID: google_analytics:MET_goal19Starts
Data Type: integer

Goal 19 Value

API Name: ga:goal19Value
NinjaCat System ID: google_analytics:MET_goal19Value
Data Type: decimal
Display As: currency

Goal 1 Abandoned Funnels

NinjaCat System ID: google_analytics:MET_goal1Abandons
Data Type: integer
Formula: ((google_analytics:MET_goalXXStarts - google_analytics:MET_goalXXCompletions))

Goal 1 Abandonment Rate

NinjaCat System ID: google_analytics:MET_goal1AbandonRate
Data Type: decimal
Display As: percent
Formula: (((google_analytics:MET_goalXXStarts - google_analytics:MET_goalXXCompletions)) / (google_analytics:MET_goalXXStarts))

Goal 1 Completions

API Name: ga:goal1Completions
NinjaCat System ID: google_analytics:MET_goal1Completions
Data Type: integer

Goal 1 Conversion Rate

NinjaCat System ID: google_analytics:MET_goal1ConversionRate
Data Type: decimal
Display As: percent
Formula: (google_analytics:MET_goalXXCompletions / google_analytics:MET_sessions)

Goal 1 Starts

API Name: ga:goal1Starts
NinjaCat System ID: google_analytics:MET_goal1Starts
Data Type: integer

Goal 1 Value

API Name: ga:goal1Value
NinjaCat System ID: google_analytics:MET_goal1Value
Data Type: decimal
Display As: currency

Goal 20 Abandoned Funnels

NinjaCat System ID: google_analytics:MET_goal20Abandons
Data Type: integer
Formula: ((google_analytics:MET_goalXXStarts - google_analytics:MET_goalXXCompletions))

Goal 20 Abandonment Rate

NinjaCat System ID: google_analytics:MET_goal20AbandonRate
Data Type: decimal
Display As: percent
Formula: (((google_analytics:MET_goalXXStarts - google_analytics:MET_goalXXCompletions)) / (google_analytics:MET_goalXXStarts))

Goal 20 Completions

API Name: ga:goal20Completions
NinjaCat System ID: google_analytics:MET_goal20Completions
Data Type: integer

Goal 20 Conversion Rate

NinjaCat System ID: google_analytics:MET_goal20ConversionRate
Data Type: decimal
Display As: percent
Formula: (google_analytics:MET_goalXXCompletions / google_analytics:MET_sessions)

Goal 20 Starts

API Name: ga:goal20Starts
NinjaCat System ID: google_analytics:MET_goal20Starts
Data Type: integer

Goal 20 Value

API Name: ga:goal20Value
NinjaCat System ID: google_analytics:MET_goal20Value
Data Type: decimal
Display As: currency

Goal 2 Abandoned Funnels

NinjaCat System ID: google_analytics:MET_goal2Abandons
Data Type: integer
Formula: ((google_analytics:MET_goalXXStarts - google_analytics:MET_goalXXCompletions))

Goal 2 Abandonment Rate

NinjaCat System ID: google_analytics:MET_goal2AbandonRate
Data Type: decimal
Display As: percent
Formula: (((google_analytics:MET_goalXXStarts - google_analytics:MET_goalXXCompletions)) / (google_analytics:MET_goalXXStarts))

Goal 2 Completions

API Name: ga:goal2Completions
NinjaCat System ID: google_analytics:MET_goal2Completions
Data Type: integer

Goal 2 Conversion Rate

NinjaCat System ID: google_analytics:MET_goal2ConversionRate
Data Type: decimal
Display As: percent
Formula: (google_analytics:MET_goalXXCompletions / google_analytics:MET_sessions)

Goal 2 Starts

API Name: ga:goal2Starts
NinjaCat System ID: google_analytics:MET_goal2Starts
Data Type: integer

Goal 2 Value

API Name: ga:goal2Value
NinjaCat System ID: google_analytics:MET_goal2Value
Data Type: decimal
Display As: currency

Goal 3 Abandoned Funnels

NinjaCat System ID: google_analytics:MET_goal3Abandons
Data Type: integer
Formula: ((google_analytics:MET_goalXXStarts - google_analytics:MET_goalXXCompletions))

Goal 3 Abandonment Rate

NinjaCat System ID: google_analytics:MET_goal3AbandonRate
Data Type: decimal
Display As: percent
Formula: (((google_analytics:MET_goalXXStarts - google_analytics:MET_goalXXCompletions)) / (google_analytics:MET_goalXXStarts))

Goal 3 Completions

API Name: ga:goal3Completions
NinjaCat System ID: google_analytics:MET_goal3Completions
Data Type: integer

Goal 3 Conversion Rate

NinjaCat System ID: google_analytics:MET_goal3ConversionRate
Data Type: decimal
Display As: percent
Formula: (google_analytics:MET_goalXXCompletions / google_analytics:MET_sessions)

Goal 3 Starts

API Name: ga:goal3Starts
NinjaCat System ID: google_analytics:MET_goal3Starts
Data Type: integer

Goal 3 Value

API Name: ga:goal3Value
NinjaCat System ID: google_analytics:MET_goal3Value
Data Type: decimal
Display As: currency

Goal 4 Abandoned Funnels

NinjaCat System ID: google_analytics:MET_goal4Abandons
Data Type: integer
Formula: ((google_analytics:MET_goalXXStarts - google_analytics:MET_goalXXCompletions))

Goal 4 Abandonment Rate

NinjaCat System ID: google_analytics:MET_goal4AbandonRate
Data Type: decimal
Display As: percent
Formula: (((google_analytics:MET_goalXXStarts - google_analytics:MET_goalXXCompletions)) / (google_analytics:MET_goalXXStarts))

Goal 4 Completions

API Name: ga:goal4Completions
NinjaCat System ID: google_analytics:MET_goal4Completions
Data Type: integer

Goal 4 Conversion Rate

NinjaCat System ID: google_analytics:MET_goal4ConversionRate
Data Type: decimal
Display As: percent
Formula: (google_analytics:MET_goalXXCompletions / google_analytics:MET_sessions)

Goal 4 Starts

API Name: ga:goal4Starts
NinjaCat System ID: google_analytics:MET_goal4Starts
Data Type: integer

Goal 4 Value

API Name: ga:goal4Value
NinjaCat System ID: google_analytics:MET_goal4Value
Data Type: decimal
Display As: currency

Goal 5 Abandoned Funnels

NinjaCat System ID: google_analytics:MET_goal5Abandons
Data Type: integer
Formula: ((google_analytics:MET_goalXXStarts - google_analytics:MET_goalXXCompletions))

Goal 5 Abandonment Rate

NinjaCat System ID: google_analytics:MET_goal5AbandonRate
Data Type: decimal
Display As: percent
Formula: (((google_analytics:MET_goalXXStarts - google_analytics:MET_goalXXCompletions)) / (google_analytics:MET_goalXXStarts))

Goal 5 Completions

API Name: ga:goal5Completions
NinjaCat System ID: google_analytics:MET_goal5Completions
Data Type: integer

Goal 5 Conversion Rate

NinjaCat System ID: google_analytics:MET_goal5ConversionRate
Data Type: decimal
Display As: percent
Formula: (google_analytics:MET_goalXXCompletions / google_analytics:MET_sessions)

Goal 5 Starts

API Name: ga:goal5Starts
NinjaCat System ID: google_analytics:MET_goal5Starts
Data Type: integer

Goal 5 Value

API Name: ga:goal5Value
NinjaCat System ID: google_analytics:MET_goal5Value
Data Type: decimal
Display As: currency

Goal 6 Abandoned Funnels

NinjaCat System ID: google_analytics:MET_goal6Abandons
Data Type: integer
Formula: ((google_analytics:MET_goalXXStarts - google_analytics:MET_goalXXCompletions))

Goal 6 Abandonment Rate

NinjaCat System ID: google_analytics:MET_goal6AbandonRate
Data Type: decimal
Display As: percent
Formula: (((google_analytics:MET_goalXXStarts - google_analytics:MET_goalXXCompletions)) / (google_analytics:MET_goalXXStarts))

Goal 6 Completions

API Name: ga:goal6Completions
NinjaCat System ID: google_analytics:MET_goal6Completions
Data Type: integer

Goal 6 Conversion Rate

NinjaCat System ID: google_analytics:MET_goal6ConversionRate
Data Type: decimal
Display As: percent
Formula: (google_analytics:MET_goalXXCompletions / google_analytics:MET_sessions)

Goal 6 Starts

API Name: ga:goal6Starts
NinjaCat System ID: google_analytics:MET_goal6Starts
Data Type: integer

Goal 6 Value

API Name: ga:goal6Value
NinjaCat System ID: google_analytics:MET_goal6Value
Data Type: decimal
Display As: currency

Goal 7 Abandoned Funnels

NinjaCat System ID: google_analytics:MET_goal7Abandons
Data Type: integer
Formula: ((google_analytics:MET_goalXXStarts - google_analytics:MET_goalXXCompletions))

Goal 7 Abandonment Rate

NinjaCat System ID: google_analytics:MET_goal7AbandonRate
Data Type: decimal
Display As: percent
Formula: (((google_analytics:MET_goalXXStarts - google_analytics:MET_goalXXCompletions)) / (google_analytics:MET_goalXXStarts))

Goal 7 Completions

API Name: ga:goal7Completions
NinjaCat System ID: google_analytics:MET_goal7Completions
Data Type: integer

Goal 7 Conversion Rate

NinjaCat System ID: google_analytics:MET_goal7ConversionRate
Data Type: decimal
Display As: percent
Formula: (google_analytics:MET_goalXXCompletions / google_analytics:MET_sessions)

Goal 7 Starts

API Name: ga:goal7Starts
NinjaCat System ID: google_analytics:MET_goal7Starts
Data Type: integer

Goal 7 Value

API Name: ga:goal7Value
NinjaCat System ID: google_analytics:MET_goal7Value
Data Type: decimal
Display As: currency

Goal 8 Abandoned Funnels

NinjaCat System ID: google_analytics:MET_goal8Abandons
Data Type: integer
Formula: ((google_analytics:MET_goalXXStarts - google_analytics:MET_goalXXCompletions))

Goal 8 Abandonment Rate

NinjaCat System ID: google_analytics:MET_goal8AbandonRate
Data Type: decimal
Display As: percent
Formula: (((google_analytics:MET_goalXXStarts - google_analytics:MET_goalXXCompletions)) / (google_analytics:MET_goalXXStarts))

Goal 8 Completions

API Name: ga:goal8Completions
NinjaCat System ID: google_analytics:MET_goal8Completions
Data Type: integer

Goal 8 Conversion Rate

NinjaCat System ID: google_analytics:MET_goal8ConversionRate
Data Type: decimal
Display As: percent
Formula: (google_analytics:MET_goalXXCompletions / google_analytics:MET_sessions)

Goal 8 Starts

API Name: ga:goal8Starts
NinjaCat System ID: google_analytics:MET_goal8Starts
Data Type: integer

Goal 8 Value

API Name: ga:goal8Value
NinjaCat System ID: google_analytics:MET_goal8Value
Data Type: decimal
Display As: currency

Goal 9 Abandoned Funnels

NinjaCat System ID: google_analytics:MET_goal9Abandons
Data Type: integer
Formula: ((google_analytics:MET_goalXXStarts - google_analytics:MET_goalXXCompletions))

Goal 9 Abandonment Rate

NinjaCat System ID: google_analytics:MET_goal9AbandonRate
Data Type: decimal
Display As: percent
Formula: (((google_analytics:MET_goalXXStarts - google_analytics:MET_goalXXCompletions)) / (google_analytics:MET_goalXXStarts))

Goal 9 Completions

API Name: ga:goal9Completions
NinjaCat System ID: google_analytics:MET_goal9Completions
Data Type: integer

Goal 9 Conversion Rate

NinjaCat System ID: google_analytics:MET_goal9ConversionRate
Data Type: decimal
Display As: percent
Formula: (google_analytics:MET_goalXXCompletions / google_analytics:MET_sessions)

Goal 9 Starts

API Name: ga:goal9Starts
NinjaCat System ID: google_analytics:MET_goal9Starts
Data Type: integer

Goal 9 Value

API Name: ga:goal9Value
NinjaCat System ID: google_analytics:MET_goal9Value
Data Type: decimal
Display As: currency

Goal Completions

API Name: ga:goalCompletionsAll
NinjaCat System ID: google_analytics:MET_goalCompletionsAll
Data Type: integer

Goal Conversion Rate

NinjaCat System ID: google_analytics:MET_goalConversionRateAll
Data Type: decimal
Display As: percent
Formula: (google_analytics:MET_goalCompletionsAll / google_analytics:MET_sessions)

Goal Starts

API Name: ga:goalStartsAll
NinjaCat System ID: google_analytics:MET_goalStartsAll
Data Type: integer

Goal Value

API Name: ga:goalValueAll
NinjaCat System ID: google_analytics:MET_goalValueAll
Data Type: decimal
Display As: currency

Hits

API Name: ga:hits
NinjaCat System ID: google_analytics:MET_hits
Data Type: integer

Impression Assisted Conversions

API Name: mcf:impressionAssistedConversions
NinjaCat System ID: google_analytics:MET_mcfImpressionAssistedConversions
Data Type: integer

Impression Assisted Value

API Name: mcf:impressionAssistedValue
NinjaCat System ID: google_analytics:MET_mcfImpressionAssistedValue
Data Type: decimal
Display As: currency

Impressions

API Name: ga:impressions
NinjaCat System ID: google_analytics:MET_impressions
Data Type: integer
Aggregates To: MET_IMPRESSIONS

Internal Promotion Clicks

API Name: ga:internalPromotionClicks
NinjaCat System ID: google_analytics:MET_internalPromotionClicks
Data Type: integer

Internal Promotion CTR

NinjaCat System ID: google_analytics:MET_internalPromotionCTR
Data Type: decimal
Display As: percent
Formula: (google_analytics:MET_internalPromotionClicks / google_analytics:MET_internalPromotionViews)

Internal Promotion Views

API Name: ga:internalPromotionViews
NinjaCat System ID: google_analytics:MET_internalPromotionViews
Data Type: integer

Last Interaction Conversions

API Name: mcf:lastInteractionConversions
NinjaCat System ID: google_analytics:MET_mcfLastInteractionConversions
Data Type: integer

Last Interaction Value

API Name: mcf:lastInteractionValue
NinjaCat System ID: google_analytics:MET_mcfLastInteractionValue
Data Type: decimal
Display As: currency

Local Product Refund Amount

API Name: ga:localProductRefundAmount
NinjaCat System ID: google_analytics:MET_localProductRefundAmount
Data Type: decimal
Display As: currency

Local Product Revenue

API Name: ga:localItemRevenue
NinjaCat System ID: google_analytics:MET_localItemRevenue
Data Type: decimal
Display As: currency

Local Refund Amount

API Name: ga:localRefundAmount
NinjaCat System ID: google_analytics:MET_localRefundAmount
Data Type: decimal
Display As: currency

Local Revenue

API Name: ga:localTransactionRevenue
NinjaCat System ID: google_analytics:MET_localTransactionRevenue
Data Type: decimal
Display As: currency

Local Shipping

API Name: ga:localTransactionShipping
NinjaCat System ID: google_analytics:MET_localTransactionShipping
Data Type: decimal
Display As: currency

Local Tax

API Name: ga:localTransactionTax
NinjaCat System ID: google_analytics:MET_localTransactionTax
Data Type: decimal
Display As: currency

% New Sessions

NinjaCat System ID: google_analytics:MET_percentNewSessions
Data Type: decimal
Display As: percent
Formula: (google_analytics:MET_newUsers / google_analytics:MET_sessions)

New Users

API Name: ga:newUsers
NinjaCat System ID: google_analytics:MET_newUsers
Data Type: integer

Organic Searches

API Name: ga:organicSearches
NinjaCat System ID: google_analytics:MET_organicSearches
Data Type: integer

Page Download Time (ms)

API Name: ga:pageDownloadTime
NinjaCat System ID: google_analytics:MET_pageDownloadTime
Data Type: integer

Page Load Sample

API Name: ga:pageLoadSample
NinjaCat System ID: google_analytics:MET_pageLoadSample
Data Type: integer

Page Load Time (ms)

API Name: ga:pageLoadTime
NinjaCat System ID: google_analytics:MET_pageLoadTime
Data Type: integer

Pages / Session

NinjaCat System ID: google_analytics:MET_pageviewsPerSession
Data Type: decimal
Display As: float
Formula: (google_analytics:MET_pageviews / google_analytics:MET_sessions)

Page Value

API Name: ga:pageValue
NinjaCat System ID: google_analytics:MET_pageValue
Data Type: decimal
Display As: currency

Pageviews

API Name: ga:pageviews
NinjaCat System ID: google_analytics:MET_pageviews
Data Type: integer

Per Session Goal Value

NinjaCat System ID: google_analytics:MET_goalValuePerSession
Data Type: decimal
Display As: currency
Formula: (google_analytics:MET_goalValueAll / google_analytics:MET_sessions)

Per Session Value

NinjaCat System ID: google_analytics:MET_transactionRevenuePerSession
Data Type: decimal
Display As: currency
Formula: (google_analytics:MET_transactionRevenue / google_analytics:MET_sessions)

Product Adds To Cart

API Name: ga:productAddsToCart
NinjaCat System ID: google_analytics:MET_productAddsToCart
Data Type: integer

Product Checkouts

API Name: ga:productCheckouts
NinjaCat System ID: google_analytics:MET_productCheckouts
Data Type: integer

Product Detail Views

API Name: ga:productDetailViews
NinjaCat System ID: google_analytics:MET_productDetailViews
Data Type: integer

Product List Clicks

API Name: ga:productListClicks
NinjaCat System ID: google_analytics:MET_productListClicks
Data Type: integer

Product List CTR

NinjaCat System ID: google_analytics:MET_productListCTR
Data Type: decimal
Display As: percent
Formula: (google_analytics:MET_productListClicks / google_analytics:MET_productListViews)

Product List Views

API Name: ga:productListViews
NinjaCat System ID: google_analytics:MET_productListViews
Data Type: integer

Product Refund Amount

API Name: ga:productRefundAmount
NinjaCat System ID: google_analytics:MET_productRefundAmount
Data Type: decimal
Display As: currency

Product Refunds

API Name: ga:productRefunds
NinjaCat System ID: google_analytics:MET_productRefunds
Data Type: integer

Product Removes From Cart

API Name: ga:productRemovesFromCart
NinjaCat System ID: google_analytics:MET_productRemovesFromCart
Data Type: integer

Product Revenue

API Name: ga:itemRevenue
NinjaCat System ID: google_analytics:MET_itemRevenue
Data Type: decimal
Display As: currency

Product Revenue per Purchase

NinjaCat System ID: google_analytics:MET_productRevenuePerPurchase
Data Type: decimal
Display As: currency
Formula: (google_analytics:MET_itemRevenue / google_analytics:MET_uniquePurchases)

Quantity

API Name: ga:itemQuantity
NinjaCat System ID: google_analytics:MET_itemQuantity
Data Type: integer

Quantity Added To Cart

API Name: ga:quantityAddedToCart
NinjaCat System ID: google_analytics:MET_quantityAddedToCart
Data Type: integer

Quantity Checked Out

API Name: ga:quantityCheckedOut
NinjaCat System ID: google_analytics:MET_quantityCheckedOut
Data Type: integer

Quantity Refunded

API Name: ga:quantityRefunded
NinjaCat System ID: google_analytics:MET_quantityRefunded
Data Type: integer

Quantity Removed From Cart

API Name: ga:quantityRemovedFromCart
NinjaCat System ID: google_analytics:MET_quantityRemovedFromCart
Data Type: integer

Redirection Time (ms)

API Name: ga:redirectionTime
NinjaCat System ID: google_analytics:MET_redirectionTime
Data Type: integer

Refund Amount

API Name: ga:refundAmount
NinjaCat System ID: google_analytics:MET_refundAmount
Data Type: decimal
Display As: currency

Refunds

API Name: ga:totalRefunds
NinjaCat System ID: google_analytics:MET_totalRefunds
Data Type: integer

Revenue

API Name: ga:transactionRevenue
NinjaCat System ID: google_analytics:MET_transactionRevenue
Data Type: decimal
Display As: currency

Revenue per User

API Name: ga:revenuePerUser
NinjaCat System ID: google_analytics:MET_revenuePerUser
Data Type: decimal
Display As: currency

ROAS

NinjaCat System ID: google_analytics:MET_ROAS
Data Type: integer
Formula: ((google_analytics:MET_transactionRevenue + google_analytics:MET_goalValueAll) / google_analytics:MET_adCost)

RPC

NinjaCat System ID: google_analytics:MET_RPC
Data Type: decimal
Display As: currency
Formula: ((google_analytics:MET_transactionRevenue + google_analytics:MET_goalValueAll) / google_analytics:MET_adClicks)

Screens / Session

NinjaCat System ID: google_analytics:MET_screenviewsPerSession
Data Type: decimal
Display As: float
Formula: (google_analytics:MET_screenviews / google_analytics:MET_sessions)

Screen Views

API Name: ga:screenviews
NinjaCat System ID: google_analytics:MET_screenviews
Data Type: integer

Server Connection Time (ms)

API Name: ga:serverConnectionTime
NinjaCat System ID: google_analytics:MET_serverConnectionTime
Data Type: integer

Server Response Time (ms)

API Name: ga:serverResponseTime
NinjaCat System ID: google_analytics:MET_serverResponseTime
Data Type: integer

Session Duration

API Name: ga:sessionDuration
NinjaCat System ID: google_analytics:MET_sessionDuration
Data Type: text
Display As: time

Sessions

API Name: ga:sessions
NinjaCat System ID: google_analytics:MET_sessions
Data Type: integer

Sessions per User

NinjaCat System ID: google_analytics:MET_sessionsPerUser
Data Type: decimal
Display As: float
Formula: (google_analytics:MET_sessions /google_analytics:MET_users)

Sessions with Event

API Name: ga:sessionsWithEvent
NinjaCat System ID: google_analytics:MET_sessionsWithEvent
Data Type: integer

Shipping

API Name: ga:transactionShipping
NinjaCat System ID: google_analytics:MET_transactionShipping
Data Type: decimal
Display As: currency

Speed Metrics Sample

API Name: ga:speedMetricsSample
NinjaCat System ID: google_analytics:MET_speedMetricsSample
Data Type: integer

Tax

API Name: ga:transactionTax
NinjaCat System ID: google_analytics:MET_transactionTax
Data Type: decimal
Display As: currency

Time on Page

API Name: ga:timeOnPage
NinjaCat System ID: google_analytics:MET_timeOnPage
Data Type: text
Display As: time

Time on Screen

API Name: ga:timeOnScreen
NinjaCat System ID: google_analytics:MET_timeOnScreen
Data Type: text
Display As: time

Total Abandonment Rate

NinjaCat System ID: google_analytics:MET_goalAbandonRateAll
Data Type: decimal
Display As: percent
Formula: (((google_analytics:MET_goalStartsAll - google_analytics:MET_goalCompletionsAll)) / (google_analytics:MET_goalStartsAll))

Total Conversions

API Name: mcf:totalConversions
NinjaCat System ID: google_analytics:MET_mcfTotalConversions
Data Type: integer

Total Conversion Value

API Name: mcf:totalConversionValue
NinjaCat System ID: google_analytics:MET_mcfTotalConversionValue
Data Type: decimal
Display As: currency

Total Events

API Name: ga:totalEvents
NinjaCat System ID: google_analytics:MET_totalEvents
Data Type: integer

Total Value

NinjaCat System ID: google_analytics:MET_totalValue
Data Type: decimal
Display As: currency
Formula: ((google_analytics:MET_transactionRevenue + google_analytics:MET_goalValueAll))

Transactions

API Name: ga:transactions
NinjaCat System ID: google_analytics:MET_transactions
Data Type: integer

Transactions per User

API Name: ga:transactionsPerUser
NinjaCat System ID: google_analytics:MET_transactionsPerUser
Data Type: decimal
Display As: float

Unique Dimension Combinations

API Name: ga:uniqueDimensionCombinations
NinjaCat System ID: google_analytics:MET_uniqueDimensionCombinations
Data Type: integer
Is Unique: True

Unique Events

API Name: ga:uniqueEvents
NinjaCat System ID: google_analytics:MET_uniqueEvents
Data Type: integer
Is Unique: True

Unique Pageviews

API Name: ga:uniquePageviews
NinjaCat System ID: google_analytics:MET_uniquePageviews
Data Type: integer
Is Unique: True

Unique Purchases

API Name: ga:uniquePurchases
NinjaCat System ID: google_analytics:MET_uniquePurchases
Data Type: integer
Is Unique: True

Unique Screen Views

API Name: ga:uniqueScreenviews
NinjaCat System ID: google_analytics:MET_uniqueScreenviews
Data Type: integer
Is Unique: True

Users

API Name: ga:users
NinjaCat System ID: google_analytics:MET_users
Data Type: integer
Is Unique: True