Added
PMAX Asset Type returns TEXT only — new "Asset Performance (Performance Max)" data source
August 18th, 2026
Performance Max asset reporting now shows the full range of asset types. A new "Asset Performance (Performance Max)" data source breaks out IMAGE, YOUTUBE_VIDEO, CALL_TO_ACTION, and other asset types for your PMAX campaigns, instead of only returning TEXT.
To use it in a template or widget, select "Asset Performance (Performance Max)" as the Report Data Source. For datasets, select the "Asset Performance (Performance Max)" stream (report) when you create the dataset. Existing reports and datasets are unchanged and continue to work as before. The previous asset report is now labeled "Asset Performance (Search, Display, Demand Gen)" to make the distinction clear.